Core Updates: What’s New In SEO (Q2 2024)
Working in SEO ain’t for the faint of heart these days.
Our sites are always only ever one algorithm change from dropping off the face of the SERPs. That’s just the nature of the beast.
But things have never felt this precarious before, right?
Luckily, three of the smartest SEOs we know have agreed to help us figure out WTF is going on in SEO right now.
Joining us for this one are the fantastic:
Dana DiTomaso, Founder & Lead Instructor at KP Playbook and President & Partner at Kick Point
Crystal Carter, Head of SEO Communications, Wix
Cyrus Shepard, Owner, Zyppy
Join Dana, Crystal, and Cyrus to get the answers to your burning SEO-related questions, including:
Are on-page SEO factors changing?
Are the search results really the worst they’ve ever been?
Am I ever going to be able to outrank Reddit again?
Should we all be optimizing for Google Discover now?
And much more!
Register now to secure your spot in this live roundtable discussion and get a peak behind the curtain at how some of the smartest SEOs around are thinking about content marketing today.
P.s. Can't join us live for this one? Hit 'Register' and we'll send you the recording of this one so you don't miss it :)
About Dana
Dana is Founder & Lead Instructor at KP Playbook and President & Partner at Kick Point, where she helps people and teams do better marketing.
Alongside the team at Kick Point, Dana teaches people and teams how to set goals and track results so that they understand what strategies and tactics bring real value.
In addition to speaking at conferences about reporting and analytics, SEO, and brand building, Dana is the weekly technology columnist on CBC Edmonton AM, and she teaches analytics at the University of Alberta.
In her spare time, she enjoys yelling at football players and collecting hobbies.
About Crystal
Crystal Carter the Head of SEO Communications at Wix. She is an SEO & Digital Marketing professional with over 15 years experience working with SEO and Marketing clients around the world like Disney, McDonalds, Tomy and more.
As an SEO, she identifies and implements tactics that help businesses optimise digital activity, drive sales, engagement and growth online.
She has contributed to events, webinars, and publications from Google Search Central, Brighton SEO, Moz, Whitespark Local Search Summit, Semrush, SMX, Search Engine Land, Lumar, Women in Tech SEO and more.
About Cyrus
Cyrus runs Zyppy, an SEO consulting, educational, and software company. He built his early career at Moz, publishing research and experiments on Google's algorithm.