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Chris Do book club interview

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Get ready to mark your calendars for the Brand Orchestrate Community Reunion 2023!

We've got a fun-filled hour and a half planned. And we are excited to reunite this community back together.

This isn't your average reunion - it's an online dinner party! 

We'll be celebrating the spirit of our community.

Expect laughter, memories, and a whole lot of fun. 

So, dust off your party shoes, and get ready to reconnect with old friends and make some new ones. We can't wait to see you there!

ivy-presto

Community Reunion 2023

Join Amine Hammou CEO of Brand Orchestrate & Tara Lafon Gooch CEO of Best Branding Solutions for a personal branding masterclass.

This masterclass will cover practical tips and exercises to build your personal brand live during the call.

Present yourself (external positioning) → Differentiate & stand out

And if you sign up here's how we're going to exceed your expectation,

If you show up, we will deliver to you in orders of magnitude more value than whatever it is that you pay we will deliver a 3x 4x multiplier on top of that.

Here is what people had to say after the last personal branding webinar we hosted:

The Anatomy of Personal Brand

"He's calling us out!!" Suleyka Gonzalez-O'Keefe

"Amine loves to kick it up… LOL" Guylaine Regimbald

When you go over time and ask people if they want to stay and everyone is like this:

"I'll stay." 	Suleyka Gonzalez-O'Keefe (1h:06min)

"Yes, I would love the 20 minutes." 	Karen Rojas (1h:06min)

"I'm not in a hurry to leave. I would love to learn as much as possible." 	Brandi after (1h:06min)

"Go for IT Amine. You're on a roll." 	Guylaine Regimbald (1h:07min)

You know you've delivered beyond expectations! 

But don't take it from me, take it from them:

"Amine is heading as a psychologist. 😎" 	Guylaine Regimbald

"Great insights! I cannot take notes fast enough!" 	Suleyka Gonzalez-O'Keefe

"I love that quote Amine. Only you give a sh*t about yourself. But do you?" 	Guylaine Regimbald

"Thanks, Amine and Tara! I finally understand now what personal branding is. This will significantly help me with how I can express myself on my website!" 	Rhiza Mendoza

"I really like the body part. I took notes to personalize it for my business." 	Fateme Asa

The Mockingjay’s Guide to Personal Branding: Creating a Brand of One

This workshop will cover practical tips and exercises to build your personal brand live during the call.

Personal Branding Masterclass

Join us for the Community season 2 kickoff! We'll be discussing the season premiere and all the latest news.

Brand Orchestrate has been quiet for the last two months, hence the whole community has been in energy-saving mode and that was not by mistake.

The radio silence was intentional. We were processing feedback, implementing change, and creating new ways of bringing meaningful value to you.

P.S. If you join one of these kickoff sessions, you’ll have a special and free invite for our first inclusive & insider community “Leader Calls” which covers the topic 

To the free & returning community members if you want to get access to all our premium features please 

Enjoy season 2 of the Brand Orchestrate community.

Community season 2 kickoff! (West)

Community season 2 kickoff! (East)

It could be having a meaningful job, entrepreneurship, traveling the world, playing music, etc.

Join the Brand Orchestrate live LinkedIn pod for misfits who dare to share their voices out there.

Alexis is the Head of Partnerships at Circle, an all-in-one community and course platform for brands and entrepreneurs. She's spent years in the tech space serving the creator economy working with clients like ConvertKit, Smart Passive Income, and Brendon Burchard to name a few. She is also the founder of a coaching company and podcast, Deeper Life.

Bring a cup of coffee and join the conversation on the 4th of October at lunchtime Eastern Standard.

What does it mean to have a deeper life? #podcast

Community Open House (Invitation)

In celebration of our 1st anniversary, The Brand Orchestrate community opens the doors of its audacious virtual home at a free event on Wednesday, September 28 to reveal some of the fun and magic that is happening within closed doors.

Thank you to everyone who helped make this year a stunning success!

Community Open House

One book, two decades of anecdotes, lessons, and wisdom.

Chris Do is an Emmy award-winning designer, director, CEO, and Chief Strategist of Blind and the founder of The Futur—an online education platform with the mission of teaching 1 billion people how to make a living doing what they love.

He currently serves as the chairman of the board for the SPJA, and as an advisor to Saleshood. He has also served as an advisory board member for AIGA/LA, Emmys Motion & Title Design Peer Group, Otis Board of Governors, Santa Monica College, and Woodbury University.

He has taught Sequential design for over 15 years at ArtCenter College of Design as well as Otis College of Art and Design. Additionally, he has lectured all over the world including AIGA National Design Conference, Birmingham Design Festival, Awwwards New York/San Francisco/Amsterdam, AIGA Miami, The Design Conference Brisbane, Creative South, Digital Design Days Milan/Geneva, Lu Xun Academy Fine Art Dalian, Motion Conference Santa Fe, VMA Design Conference, MIT Boston, Bend Design Conference, Graphika Manila, Create Philippines, Rise Up Summit Cairo, RGD Design Thinkers Toronto, California Institute of the Arts, LA Art Institute, Otis College of Design, UCLA, MGLA, Cal State Los Angeles/ Northridge, Post Production World, Adobe Video World, and San Diego University.

His firm’s work has been recognized by national and international organizations such as the Emmy’s, Clio, Effie Gold, Huffington Post, 

, Webbie, Communication Arts, London International Awards, One Show, British D&AD, AICP 20, Pictoplasma, How, 72 dpi, L.A. Weekly, Boards, Res 10, Type Director’s Club (20, 22, 23, 26), IDN, Addy Awards, BDA, Create, Stash (2, 12, 22, 24, 35, 43, 65), Creatie Augustus 2010, Motion Design, Asia Image, Brief, 365 AIGA Year In Design 26, Art Director’s Club, Motionographer, New York Festivals, B Brand, PPaper, I.D., and Print.

Mr. Do has given talks and conducted workshops on Sales, Negotiations, Value-Based Pricing, Mindset, Branding, Graphic & Motion Design, Social Media Marketing, Entrepreneurship, Business Management, and Client Relations.

Pocket Full of Do encapsulates over two decades of reflections and observations on entrepreneurship, creativity, philosophy, and more. You’ll get a retrospective glimpse into the life of a creative business owner, and the lessons learned along the way.

This book offers bite-sized lessons packed with business strategies and paradigm-shifting concepts. From marketing to mindset and everything in between, Chris shares all that he’s learned on subjects like:

Don't forget to share this event with a passionate creative reader that you know!

Book club Full of Do w/ Chris Do #7 (update)

Join us for an IG Live discussing essential skills for innovation leadership and how they can be used to model and lead the growth of an aligned community.

Jordan Divecha - multipassionate creative tech entrepreneur, venture design advisor, and 

Amine Hammou - community exec officer/conductor at 

, connector of misfits, and brand identity builder 

🔮Innovation Leadership for Building Community (Instagram Live)

Have you ever thought about these kinds of questions before?

That's why we have brought to you our special guest, 

Brand Strategist & Founder Of Brand Master Academy.

Stephen Houraghan is a brand strategist, consultant, the CEO and Founder of 

Stephen has a background in business and finance, providing advice in stock and options trading for retail and institutional investors on the 

After gaining further qualifications in both design and marketing which he combined with his business experience, he created the 

, providing brand strategy and creative services for global clients using his proprietary brand-building systems.

Stephen has shared his ideas on branding and marketing for publications such as 

 and has appeared on industry podcasts such as 

Today he shares these proprietary systems, knowledge, and experience in business, branding, and marketing to tens of thousands of students and followers through The Brand Master Academy Programs, The Brand Master Podcast, 

Stephen has helped tens of thousands of students and followers to transform their businesses and multiply their revenues by leveraging the brand strategy systems, processes, and tools he provides through his teaching and programs.

Today Stephen is helping our community industry with what it takes to be a brand master, so don't miss out on this session.

The Secrets of a brand master w/ Stephen Houraghan

Insight Intensive workshop w/ Melanie Court

The Insights Intensive is an online workshop for those seeking a more focused point in their business.

By the end of this workshop, you'll have a much better definition of the challenge than when we started, you'll get a PDF of the outputs to keep & share with your team. (Much better than a plain old call, if you ask me.)

 of your product/service in a structured way. Finally, we'll quickly bubble up the 

 to the top before we close by talking about the next steps.

As a bonus, you get a peak at how a Sprint workshop works and get a feel for the process and how a remote workshop is run. 🏃 Feel free to ask questions along the way! As a bonus, we will also create a map where you will get a birds-eye-view of your customer journey, which will give you a great focal point.

Evolve your research skills and save 60% off our first-ever paid workshop.

Making Sense of Research Promo

Are you ready to attract better customers and more rewarding projects?

Do you feel like you know that research is important but you don't know where to start? Pretty much all the time, right?

in a hands-on workshop exploring effective ways to get started with research.

Eric has worked with leaders and their teams from Microsoft, Accenture, ServiceNow, Pokémon, and Boston Scientific. He's also a regular contributor to Medium - UX Collective, Bootcamp, and The Startup.

From seeing the world in an empathetic and unbiased way to organizing your findings quickly, this workshop gives you what you need to add to this valuable service to your customers.

Research is the cornerstone of any great designer, communicator, or marketer seeking to solve complex problems for their customers.

So if you’re ready to take your research skills to the next level and make it a part of your offerings, then join our Making Sense of Research workshop on August 11, 2022, at 1 PM EST

 for our community! Here’s what you get for this outstanding value:

See you on the 11th of August, 1 pm EST ~

Making Sense of Research

Developing success through Mindset - Our thoughts (internal/inside) can shift our behavior and actions, which will shift the external (outside) outcome.

Mindset for self-worth, growth, and rewiring negative thinking

You will leave the session with a deeper understanding of why you have your thoughts, what they mean now, and how they affect your life and business. A plan of what you can do to enhance your mindset and create a growth environment for yourself and your business.

You will leave the session with a solid and deeper understanding & awareness of your personal needs regarding managing a negative mindset or a more consistent mindset. How to be aware when it “flares up” and how to apply some of the tools that you will practice during this session.

From thought awareness to intentional mindset - building for success

You have some self-awareness that your thoughts aren't helping you or your success, but you forget, you get stuck in your old ways. this class is for you!

You will leave this class with a blueprint for you to follow to help you achieve and track your own mindset growth.

(members-only) - September 21th 11 am EST

It’s hard to get the new thoughts or beliefs to stick. It affects your life and the speed at which your business is growing.

This workshop will show you how to use the blueprint for accelerated mindset growth, how to track your ups and downs, how to stay consistent, and how to put mindset practices into your daily habits.

There will be time for Q&A at the end of each meeting.

Prepare to take notes so that you can utilize the instruction on your own daily to catapult your own growth.

Worksheet provided to participants, with tools for self-use.

Make sure you bring a friend with you! See you from the other side of growth.

Growth from the inside<out

Mark Pollard - Strategy CEO - Mighty Jungle, New York City

Mark helps leaders, marketers, and agencies get out of their heads and into the wild using a combination of training, strategy, and writing, And he’s done this with The Economist, Decoded, Mozilla, Poo-Pourri, Dreampad, McCann, Havas, Vaynermedia, TBWA/ Media Arts Lab, and more.

In a prior life, he ran strategy teams at McCann, Leo Burnett, and Big Spaceship, judged the Jay Chiat Awards and the Webbys, and sat on the Australian Account Planning Group (APG) committee. He also founded Australia’s first full-color hip hop magazine Stealth in 1998 and he was listed as one of Sydney’s top 100 Creative Catalysts in a government initiative because of it. He’s written for Vice, Quartz, and Wharton’s Future of Advertising Program, and he’s spoken at TEDx, Miami Ad School, and the Cannes Festival of Creativity.

It’s a 400-page journey into the words that help and hurt strategists.

The first half of the book delves into the strategist’s mind. It tackles concepts like impostor syndrome, confusion, and feeling like a lone wolf.

The second half builds around The Four Points, a simple framework to help strategists–or account planners–arrive at their next creative brief. It tackles concepts like ideas, insights, problems, and what makes words work.

All you need to do is to read his book before the 15th of June, 12 pm EST and join our 6th book club edition live WITH HIM! 

Yes! he's going to be there and it's going to be wild.

- You don't have to read the whole book in order to be there

- Please do some prep-work before joining

- Check some online summaries, watch youtube videos, read a resume, listen to the audiobook

- Read at least one chapter and share what you learned from that

​​Don't forget to share this event with a passionate creative reader that you know!

Strategy is Your Words w/ Mark Pollard - Book Club #6

to have the right mindset before you learn the right skills so that you get clarity on your vision and why you do what you do. 

Strategy Before Strategy - Anks Patel

An American leadership and brand expert, wordsmith, and motivational speaker. She is also the CEO & Chief Visionary of 

, one of the leading branding companies in the country.

Sunny has been called a “visionary thinker with a rare breed of talent.” As a leadership and strategic brand advisor for CXO leaders, Sunny aims to dismantle business-as-usual, think around corners, challenge convention, and break what needs to be broken.

Under Sunny's guidance, Motto’s award-winning work has disrupted every category imaginable for brands such as Microsoft, Google, Hershey’s, the NFL, Twentieth Century Fox; And her work has been featured in Forbes, The Verge, ESPN, Fast Company, Entrepreneur, and hundreds more publications. She is also a member of Rolling Stone Culture Council. 

A Guide to Success for the Defiant, Dangerous and Different (HarperCollins).

The book’s thesis is that rebellious, audacious, obsessed, weird, and emotional are traits that should get you fired

Rare Breed is a virtue for success in a world mired with lookalikes, bs artists, and best practicing practitioners.

At the heart of Rare Breed is an unorthodox business book that focuses on seven so-called “vices” that society deems unconventional and counterintuitive to success. Sunny and Ashleigh reframe them as virtues to be celebrated.

------------------------------------------------------------------------------------

All you need to do is to read her book before the 20th of April, 12pm EST and join our 5th book club edition live WITH HER! 

Yes! she's going to be there and it's going to be wild.

Rare Breed w/ Sunny Bonnell - Book Club #5

The potential growth of the Brand Orchestrate community

It's been a while since we have all gathered at a virtual round table!

This meeting is also dedicated to all of the members who have been off track and want to catch up on what's going on within the community.

 co-learning opportunities & side projects (real client practice?)

- The new accountability program (practical and documented)

- 1-1 coaching & personal branding for the most active members

- Cohort launching soon (on brand strategy)

- Different kinds of experience (audio, in-person meetups?)

- Upcoming tour and open up (to onboard potential members)

- Discuss future workshops & events (paid + free)

- Discounts & tools !! (join in to catch a tool you don't want to miss!)

- Bring back strategy Wednesdays & author interviews?

- We need your help (editing, content creation & events managing!)

This conversation will happen once a month, And No, it will not be recorded And yes, we require all of our members to join in! or else they'll be left behind.

Community Gathering - April

Group strategy workshop for our community facilitated by Melanie Peggie Court

Community Strategy Sprint w/ Melanie Peggy

Let me introduce you to our great panelist who will give you all the answers and more in this first edition of this social event!

Happening on the 29th March 2022 - 1 pm EST / 6 pm BST

Make sure to be there and don't forget to share if you care

Wtf is a personal brand anyways?

"It's not about building the brand product, But knowing which product to build" - 

To learn Brand Strategy tactics from the perspective of someone who has +20 years of experience in the field! who have worked with Marty Neueimer in the past, and who believes that branding is the essence of a solid company foundation.

Brand Strategy, Meet The C-suite

Marketing doesn't have to be screaming, shouting, or manipulate actions taken by you or your business.

Part 2 of strategy hacker will show you how to turn your marketing efforts into a real brand story so that your consumers can be connected with an impactful and purposeful brand. Join us this Saturday. 

Strategy Hacker : 23 Days of storytelling v2 w/Damian Clarke

, the famous brand designer as a host for this session and one thing you need to know about Selma is that she's a nerd when it comes to book-reading!

ZAG by Marty Neumeier - Book Club #4

Doug has a proven prescribed methodology for content applications over multiple account over time with given data. 

Nancy has given time in exploring attracting her audience & clients using her energy in personal brand through her content and engagement.

Create killer IG content w/ Nancy Lucas & Doug Hinebaugh

The purpose of this meetup is to exchange design knowledge, bring your challenges with some interesting bites. We are about solving your design issues, and guide you.

Design Surface w/Guylaine REGIMBALD

We are doing a community collaboration this week with 

 to learn how to practice brand strategy in a group environment!

This is an opportunity for some members to practice facilitation and get to horn their craft with a swarming workshop to solve one strategy problem for the 

. Each exercise will be paired with a Note & Vote.

It's happening on the 24th of February, Twenty22

Group Strategy Workshop X Creasphere

Just as a business plan is a story of how your business runs, that story is crucial to bringing the brand to life.

We all have a brand. Think of them as a reputation.

Leaning into a business plan creates a potent tool for community business owners: