Up Talk: Social Media The Greatest Get Rich Quick Scheme

​Thursday 24rd April: 12pm-1pm

​This session is for Up Club Members only!

​Our doors for Up Club are open for a limited time. Sign up here to be a member before the EOW to come along!

​ABOUT THE EVENT

​Social Media needs a reset – the methods, absence of strategy, the lack of respect, the need to the same respect, the agency models, the quick fix bros and Canva queens it all feels like one big side hustle.

​Share examples that not all brands are at the same stage in their lifecycle, don’t have the same problems, the same resources and budget, are use other methods of marketing at varying scales also, so why are we all focused on using social in the same way – there’s many ways to be on social without being on social in the way most consider it.

​Key Points:

• ​Embracing Unconventional Strategies: Discover how daring content choices can differentiate your brand.

• ​Leveraging Humor and Relatability: Learn the art of connecting with audiences through wit and authenticity.

• ​Turning Criticism into Opportunity: Understand how to transform negative feedback into engaging content.

​Measuring Impact Beyond Likes: Explore metrics that truly reflect social media success. 

​ABOUT THE SPEAKER

​I guess you need to know how I got here. I have 12+ years of experience <insert big list of brand names here to show off and brag so you might think I’m a big thing>. I'm not a Forbes 30 under 30; I have not been named 'Top Marketing Influencer' by some random agency looking to PR for new business. At Ryanair, I ran its social media. I let my work do the talking (most of the time), and I think I'm doing ok at it. You can call me the Aldi version of Gary Vee. Now it’s time to speak Frankly.