Storytelling Like an Insider Presented by Chase Sapphire
Immerse yourself in the rich flavors and vibrant culture of West Africa at Inkwell Beach. Join Chase, UnitedMasters, and Droga5, for a panel discussion on the making of "A Taste of West Africa." The groundbreaking commercial follows an eclectic table of guests as they dive into the history, connections, and flavors of Jollof Rice at a Sapphire Reserve Private Dining Event. Kicking off at noon, a panel discussion will explore the details that guided every decision to celebrate the global West African diaspora. Following the discussion, there will be a Lunch & Learn that will delve into the various types of jollof rice, their historical significance, and how they are prepared, exploring more about the Unity Jollof Rice that was featured in the commercial. To conclude the panel discussion and lunch, enjoy an exclusive performance from Nigerian DJ and artist, Sarz, whose track, Happiness, helped power the campaign.
Adrianne Smith - Founder, Cannes Can: Diversity Collective (CC:DC)
Stanley Lumax - Executive Brand Marketing Director, Chase
Chaucer Barnes - Chief Marketing Officer, UnitedMasters
Haywood Watkins, Group Creative Director - Droga5