SEO in an AI-Driven New Normal w/ Eli Schwartz (The GTM Circle)

​The SEO strategy playbook is getting rewritten in real time. Join peers and special guest Eli Schwartz, author of Product-Led SEO and trusted growth advisor to companies like LinkedIn, Gusto, and Tinder, to explore how AI and LLMs are transforming what it means to lead a high-impact SEO function today.

​Eli literally wrote the book on modern SEO—and he has been featured on top podcasts (like Lenny's!) breaking down how AI is reshaping the game. This is your chance to ask him anything (for free!) and think more holistically about what this shift means for your team, budget, and growth motion.

​Topics to discuss:

• ​The evolving role of SEO in the AI-driven New Normal

• ​How team structure, tooling, and budget decisions are shifting

• ​Practical takeaways from Eli’s LLM SEO framework and experiments

• ​What’s hype vs. what’s working now—and how to stay ahead

• ​and more!