Beyond the Algorithm: Decentralising Social Media
What if your social media posts paid you? What if your followers actually belonged to you—not the platform?
Decentralised social platforms are trying to rewrite the rules of the internet. From token-gated chats on Telegram to on-chain content on Lens and Farcaster Frames that let you trade, tip, or transact inside a post—the next wave of social is about ownership, interoperability, and income .
But can they fix the creator economy? Will anyone outside of crypto care? And are we just rebuilding Twitter on-chain with worse UX?
Join us for an evening of open debate, protocol hot takes, and real talk about the future of content, clout, and community online.
🔍 We’ll explore:
What makes a “decentralised” social network actually work?
Can these tools solve the problems of discovery, ownership, and monetisation—or just reshuffle the same mess?
Is Telegram the real Web3 super-app?
What does success look like for creators and communities on-chain?
Will any of this ever matter to the mainstream?
Whether you're building, posting, lurking, or launching—this one's for you.
👥 Speakers
Jye Sandiford - As Head of B2B Solutions at POAP, Jye helps brands deepen engagement and preserve meaningful moments through digital collectibles. Jye is also a passionate Farcaster Maxi and active member of Purple DAO, where he champions protocol growth via retroactive funding and community-driven events. Lately, Jye has been exploring the potential of mini-apps as a powerful tool for early-stage developers and founders—an elegant solution for gaining initial traction and simplifying user distribution.
Dumpling - A prominent KOL in the Web3 space since 2021, known for delivering sharp educational content and engaging in no-nonsense conversations that cut through the noise. With a combined organic following of over 43,000 across YouTube, LinkedIn, and X, and a thriving Telegram community of more than 5,200 members, Dumpling brings proven expertise in building sustainable audiences across platforms. As a consultant and advisor to multiple Web3 tech teams, Dumpling supports strategic growth through branding, community development, and developer outreach. A veteran host, they’ve led 100+ interviews, livestreams, and panels featuring influential voices from both retail and institutional sectors—including representatives from NASA, FBI, DOJ, Chainalysis, and the Bank of England.
Martin Masser - Head of Growth, TON Foundation. Martin brings extensive experience in crypto and TON’s ecosystem. As the former Chief Business Development Officer at STON.fi, he played a key role in increasing the platform’s total value locked from $8 million to over $350 million. He is also a prominent and recognized voice within TON’s community, delivering keynotes and shaping conversations at major industry events including Web3 Summit, TON Gateway, and Zebu Live.
Lata Persson - Investor and research lead at Fabric Ventures. In investing, she focuses on consumer applications and social media.
🗓 Date: 21 July
📍 Location: Revealed after registration
🍕 As always: vibes, refreshments, and smart people only.
🧡 Powered by our sponsors
ICP HUB UK - An ICP HUB is a regional entity dedicated to promoting and supporting the Internet Computer Protocol (ICP) cloud computing ecosystem. ICP HUB UK focuses on increasing awareness, adoption, and development within the UK by organizing events, hackathons, educational programs, and partnerships with universities, enterprises, and investors.
Sui - Sui is a first-of-its-kind Layer 1 blockchain and smart contract platform designed to make digital asset ownership fast, private, secure, and accessible.
Vault12 - Vault12 is the pioneer in crypto inheritance management, helping everyday people set up legacy contacts for their bitcoin and ethereum crypto wallets.
CUDOS - A fusion of cloud computing and blockchain technology, meticulously designed for pioneers in AI, the Metaverse, High-Performance Computing (HPC), and Web3 domains
London Blockchain Conference - London Blockchain Conference is a two-day event featuring over 100 industry-leading speakers. A transformative blockchain expo dedicated to enterprise with engaging panel discussions and innovative product launches - showcasing how blockchain technology solves real-world problems.
OVHcloud -
Huge shoutout to our venue partner ReedSmith for hosting us!
Reed Smith is a global law firm with deep expertise in emerging tech, digital assets, and fintech regulation. We're grateful for their support in helping us bring the crypto community together IRL.
📍 RSVP now – space is limited.
📸 Photography & Filming Notice
Please note that photos and video may be taken during the event for promotional and documentation purposes. By attending, you consent to being included in this content. If you prefer not to appear in any photos or recordings, please inform a member of the event team on arrival.