Cox Presents: Unlocking Early Stage Innovation for B2B Startups

​Unlocking Early-Stage Innovation through Corporates
Landing Enterprise Customers as a B2B Startup in Atlanta

​Join us for a dynamic morning panel that brings together voices from across Atlanta’s innovation landscape—featuring a founder, a corporate innovation leader, and a venture investor—all focused on the unique opportunities and challenges of growing a B2B startup in the Southeast.

​Whether you're building your first company, scaling a B2B solution, or navigating how to break into corporate partnerships, this conversation will offer tactical insights into what it takes to gain traction, build trust, and close enterprise customers right here in Atlanta.

​Moderator
Jack Semrau – Strategy & Investments, Cox Enterprises

Panel
Scott Lopano – Partner, Tech Square Ventures
Jahn Khan – CEO of 4Earth
Trey Benincosa – Energy Innovation Leader, Cox Conserves

​Schedule
8:30 AM – Arrival, coffee & bagels
9:00–9:10 AM – Introduction
9:10–9:40 AM – Panel conversation
10:00 AM – Close

​This discussion will focus on the early-stage journey in Atlanta—what makes the city a strategic launchpad for B2B startups and how founders are navigating the path to customer acquisition in a region dense with Fortune 1000s and forward-thinking corporations. You'll hear how Cox is leveraging its scale and resources to support local innovation, what corporate partners look for when piloting with startups, and how investors assess early customer traction in the Southeast.

​Whether you're a founder, operator, or ecosystem supporter, this event will leave you with real-world strategies and new connections to help accelerate your next move.