Scaling from PLG to Product-Led-Sales with Michael Chetner
In this exclusive session with Ex-Head of Zoom APAC/ANZ Michael Chetner, get the chance to pick his brains on some of the most sought-after topics.
From...
Transitioning from a product-led growth scaleup to a product-led sales strategy
Leveraging product data to supercharge sales
Deciding when to invest in sales teams and enter new markets
Structuring and incentivising GTM teams
Tips for increasing sales efficiency and time to value
+ more
Michael is incredibly experienced. He joined Zoom as the first hire in the region in 2017, starting Zoom’s first international office in Sydney and hiring the initial teams across APAC. After the IPO in April 2019, he scaled operations across APAC and successfully dealt with hyper growth before and during the pandemic and through the transition from app to a cloud platform. Under Michael's leadership, ANZ became a top 5 market for Zoom and grew from $200k ARR to triple digit millions. He also scaled GTM teams at Acano (acquired by Cisco) and Polycom (HP Poly).
Following a fireside chat with Michael and the OIF team, we will open up the discussion to let Michael answer your burning questions.
To make sure your questions aren't missed, submit them ahead of time 👉 here
***You can also upvote any existing questions that you would like answered***