

Media Training with Melissa Harrison
Melissa Harrison is an absolute legend. No joke.
As the VP, Head of Marketing and Communications of CTA (Consumer Technology Association puts on CES) Harrison leads all the comms for one of the biggest technology industry events on the planet.
Additionally, Harrison has worked as the Communications Director on a congressional campaign for a former Congresswoman, in the Office of Public Affairs at the EPA, and was an SVP at Ogilvy DC where she led integrated marketing/communications campaigns for corporate, non-profit, public-private partnerships, government, and association clients. She's got specific expertise with public affairs, public relations, industry advocacy, thought leadership, crisis communications, and trade show exhibitor PR.
Over her career she's conducted on-camera media trainings, messaging workshops, and crisis preparedness exercises. Now, we get access to her brain as she takes us through a Media 101 training.
For LWS Agency Owners and Strategic Leadership Members she'll conduct a rigorous hour long media training session and answer a couple questions around both CES and interacting with journalists. There will also be a very special CES treat for any folks who join in on this one.