Understanding Startup Financial Models and Projections

​Having a solid financial model is crucial in building a successful business. It helps you plan and make important decisions for the future, and is especially important when you are looking to raise money. In this workshop, our startup consultant will walk you through how to make financial forecasting in the P&L, how to make realistic growth assumptions, and how to find and track the right metrics for your startup.

​About the speaker:

​Julia is the Founder & CEO of USourced, a product sourcing agency and platform connecting brands and creators with the best manufacturers worldwide. She's also the Founder of Multitasky, a (FUN)ctional omnichannel lifestyle brand designed for women. Before starting her ventures, Julia has built business strategies and financial models for Fortune 500 companies including Alibaba, Disney+, McKinsey & Co., and many more.

​Born in San Francisco and raised in Beijing, Julia is a hybrid of both cultures, carrying a global perspective in life. She was Chief of Staff at Alibaba North America, where she led global business operations for a cross-border eCommerce and tech titan.

Before Alibaba, Julia was at Disney corporate strategy, and she built the global financial model for Disney+, the subscription video streaming service launched in 2019, working directly with the segment CFO. She started her career with McKinsey, one of the top management consulting firms.

When she was a student at Brown University, she founded the ethical knitwear accessory brand Tink Knit, a nonprofit financially empowering single mothers through knitting. She has received the McKinsey & Walmart’s Women Impact Award, and also spoke at many events and conferences including TEDx and Female Founder Day (by Female Founder Collective).

​Learn more about her here: https://www.juliaxuconsulting.com/