Are You Getting My Emails? (Linkedin Special)

​Are You Getting My Emails?
(Linkedin Live Audio Event)

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Despite the rise of social media and other digital marketing channels, email marketing remains a highly effective and cost-efficient way to reach and engage with your audience.

Here are some reasons why email marketing still works:

• ​Personalization
  
  Email marketing allows for high levels of personalization, allowing you to tailor your messages to specific segments of your audience.
  

• ​Reach
  
  Email marketing allows you to reach a wide audience, and with automation tools, you can easily send targeted messages to specific groups of subscribers.
  
  

• ​Engagement
  
  Email marketing has higher engagement rates compared to other digital marketing channels, with an average open rate of 20% and a click through rate of 3%.
  
  

• ​Owned Channel
  
  Unlike social media, email marketing is an owned channel, meaning you control your email list and can communicate with your audience directly.
  
  

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