Raise Part 2: Theory of Raising Capital

​Many founders believe that securing investment is the ultimate goal, but raising capital too early or from the wrong sources can create long-term challenges. Understanding the right approach is key to maintaining control and momentum in your business.

​In this session, we’ll explore the fundamental theories behind raising capital, including when, why, and how to approach investors strategically. This is an introductory session designed to build a strong foundation for future deep dives.