Bitcoin Treasury Companies: How firms are adopting BTC as a financial strategy
The Big Whale, in partnership with The Blockchain Group, invites you to an exclusive breakfast event dedicated to one of the most significant trends in the crypto space: Bitcoin Treasuries and the rise of corporate Bitcoin adoption.
As Bitcoin continues to be embraced as a strategic asset, an increasing number of companies—both in the US and Europe—are allocating BTC to their balance sheets. But what drives this trend? What are the risks, opportunities, and implications for businesses, investors, and the broader financial ecosystem?
This event will bring together top executives, corporate treasurers, asset managers, and industry leaders to explore how Bitcoin is transforming corporate finance and investment strategies.
🎯 Key Topics to Be Covered:
🔹 The rise of Bitcoin Treasuries: Why are companies holding BTC on their balance sheets?
🔹 From MicroStrategy to Europe: Which firms are leading the way, and what can we learn from them?
🔹 Risk management & compliance: How do companies navigate volatility, accounting rules, and regulatory considerations?
🔹 Institutional-grade solutions: What custody and execution strategies are being used to secure Bitcoin holdings?
Seats are limited to ensure high-quality discussions and networking opportunities. Priority access will be given to Insider Pro subscribers. If your company is interested in participating, reach out to us! 👋