Personal Branding for Women in Tech who Hate Personal Branding

​This will be an unconventional (fun) take on how to untangle yourself from perfectionist tendencies and build a brand that feels like YOU - whether you want to accelerate your career in tech or totally change course.

​FYI this is not going to be your typical marketing branding talk. There will be no talk about colors and websites. I come from an engineering + founder background so expect some hacky, never-heard-before takes.

​What is possible with "a brand"? To name off a few....

​- land an engineering role

​- diversify your income

​- speak at conferences

​- get a promotion

​- start a biz

​Speaker Info: Sarah Ing (she/her) is a career coach empowering mid-to-senior women in tech to create fulfilling careers—whether they’re thriving in the industry or ready to pivot out. With over a decade as a software engineering leader and VC-backed founder, she’s been there and gets it. Personal branding has been a big part of her success (even though it previously made her queasy) and enabled her to grow her coaching business to multi-six figures in its first year.

​When she’s not coaching, Sarah’s experimenting with weightlifting, attempting hip-hop dance moves, or donning wigs—including as Estelle from The Golden Girls. She’s all about bringing warmth, humor, and curiosity to every career journey, proving that work can feel just as unique and joyful as you are.