Go-to-Global: Supply Chain Forum & Networking (KRN w min ENG translations)
We're here to make your global business operations easier.
Scomot strives to open opportunities for manufacturers and brand owners with big aspirations. Leverage the expertise of our three experts on the optimisation of supply value chains in M–WRT–TW industry.
M–WRT–TW industry:
Manufacturing – Wholesale and Retail Trade – Transportation and Warehousing
This event is held primarily in Korean— translations will be provided for parts of the event.
Organisers:
1. Hyungcho Chung, Founder & CEO – Scomot Limited & Scomot Asia Pacific Private Limited
2. Baehoon Wang, Co-founder & CEO – H3 Networks Co.,Ltd. & H3networks OÜ
3. Kijung Park, Founder & CEO – K-Marketing Company
4. Sunil Hwang, Founder & CEO – Medinode Co., Ltd.
Speakers:
1. Hyungcho Chung
Notable experiences:
- Advisor at Hitach-LG Data Storage, Inc.
- Brand Ambassador at Payoneer Inc. (Nasdaq: PAYO)
- Sales Executive at Groupon, Inc. (Nasdaq: GRPN)
2. Baehoon Wang
Notable experiences:
- K-Lifestyle in Poland with KOTRA (대한무역투자진흥공사)
- Authorised Provider of Cooperative Logistics Business by KOSME (중소벤처기업진흥공단)
- Partnership with Payoneer Inc.
3. Kijung Park
Notable experiences:
- Mentor at D.camp (디캠프)
- Marketing lead at BRANDI (브랜디) & Spotlight.ly (스팟라이틀리)
- Support for Mxxxxx Sxxxxxx Private Equity Asia as an Independent Contractor
- Research Assistant in Seoul, Boston Consulting Group
- Online Distributor Sales & Marketing Department for The Face Shop, Ĭsa Knox, and 10 other brands at LG Household & Health Care (LG생활건강)
Time table:
13:00 - 13:05 Greeting – Co-hosts & Presenter
13:05 - 13:20 Go-to-Global strategy – Hyungcho Chung
13:20 - 13:35 Understanding global logistics – Baehoon Wang
13:35 - 13:50 Value-based pricing – Kijung Park
13:50 - 14:00 Break
14:00 - 14:50 Forum & Q&A Session – Hyungcho Chung, Baehoon Wang, Kijung Park & Moderator
14:50 - 15:00 Break
15:00 - 16:50 Networking & Cocktail reception – All attendees
16:50 - 17:00 Finish
In a rapidly globalizing economy, businesses must adapt to diverse markets, manage operational hurdles, and differentiate themselves from local and international competitors.
Success hinges on:
💡Mastering logistics
💡Aligning pricing with customer expectations
💡Implementing effective go-to-market strategies.
This event provides the tools, frameworks, and knowledge businesses need to unlock the full potential of cross-border growth while avoiding costly pitfalls.
Key Sessions Overview
1. Go-to-Global Strategy
Why it Matters: Expanding into international markets requires a well-structured approach to ensure long-term success. A comprehensive go-to-global strategy enables businesses to identify the right markets, tailor their offerings, and build scalable operations.
What You’ll Learn: This session will provide a roadmap for crafting a successful global strategy. Topics include market research, localization, navigating regulatory environments, and forming strategic partnerships. Participants will leave with practical tools to build and sustain their presence in international markets.
2. Understanding Cross-Border E-Commerce Logistics
Why it Matters: Effective logistics management is a cornerstone of successful cross-border trade. Ensuring timely delivery, cost efficiency, and seamless customer experiences are vital for maintaining a competitive edge in international markets.
What You’ll Learn: This session will provide a comprehensive overview of key components in cross-border logistics, including customs clearance, shipping options, and last-mile delivery. Participants will gain actionable insights into overcoming regulatory and operational challenges, optimising supply chains, and enhancing overall efficiency.
3. Value-Based Pricing
Why it Matters: A robust pricing strategy is essential for competing in global markets. Value-based pricing, which aligns pricing with customer perceptions of value, helps businesses differentiate themselves and maximise profitability while maintaining market relevance.
What You’ll Learn: Attendees will learn to develop pricing strategies that reflect the unique value of their offerings. This session will cover frameworks for understanding customer segments, aligning pricing with market expectations, and building a competitive advantage through strategic pricing decisions.