Cut the Noise: Better Campaign Results with Donor Personas [DPP Lunch Analysis]

​Are your fundraising campaigns falling short of expectations? Do you struggle to connect with donors in a meaningful way?

​It's time to cut through the noise and address your donors' real pain points. In this eye-opening session, you'll discover how to harness the power of donor personas to supercharge your campaign results and solve common fundraising challenges.

​You'll learn:

• ​Why traditional segmentation isn't enough in today's crowded fundraising landscape

• ​How to create detailed, actionable donor personas that go beyond demographics

• ​Techniques for uncovering and addressing your donors' true pain points and motivations

• ​Practical strategies for tailoring your messaging and outreach to each persona's specific needs

• ​Tools to help you easily create your own donor personas and better target your fundraising strategies to them

​Whether you're new to persona development or looking to refine your existing approach, this session will help you cut through the noise, address key pain points, and achieve better campaign results.

​Join this session and take the first step towards more effective, personalized campaigns that truly speak to your donors' needs and drive real impact for your cause.

​About: The Donor Participation Project (DPP) is a community of fundraisers who co-create solutions to reverse the nationwide decline in donor participation (20 million US households lost between 2000-2016).

• ​​This event will take place over Zoom.

• ​​The session will be recorded and accessible post-event for DPP members only.