

Mastering High-Quality Market Analysis with Dr. Andy Aldrin
🚀 About INNOVITA
We are a community of change-makers driven by a shared mission to elevate our potential and co-create a better future. Our platform brings together visionary thinkers who reimagine the way we live, work, and relate to one another.
If you're motivated to do more in life, while being surrounded by other bright minds, then you're in the right place. INNOVITA organizes regular online & in-person events in unique, inspiring settings to help you aim higher and drive more impact.
About this Workshop
What if you could spot market opportunities before they emerge?
And what if you could increase the chances of your business or initiative succeeding by 2.5x?
The answer is in taking a data-driven approach to conduct high-quality market analysis.
In this hands-on workshop, veteran aerospace executive and academic - Dr. Andy Aldrin - will present fresh insights into the tools and techniques needed to truly understand trends and opportunities, so you can take better strategic action with your idea/ project/ business.
This workshop will include real-world case studies and interactive exercises.
What to Expect:
Identify the key market forces and trends that shape industries;
Hands-on exercises to develop your skills in data interpretation, competitor analysis, and customer segmentation; and
New connections with other change-makers who care about making data-driven decisions.
Agenda:
5 min: Welcome & introductions
10 min: Topic background & speaker presentation
35 min: interactive market analysis exercises
15 min: Speaker Q&A
5 min: Workshop Summary & What’s Next
20 min: Community Networking
This workshop is for...
...change-makers who are motivated to elevate their potential and impact, while being surrounded by other bright minds and ambitious builders. This is a space for high-caliber individuals to align their vision with action.
Let’s connect and co-create our future!
🎙 Hosts: Martina Lofqvist & Ksenia Ozkok
Martina and Ksenia started INNOVITA from a shared passion for entrepreneurship, innovation, growth, and community.
Martina has spent the past decade building businesses across the space, finance, and energy sectors, ranging from concept to IPO stage, as a key member of the team or trusted advisor. She is also a TEDx speaker and an athlete.
Ksenia is a mentor and entrepreneur who has helped over 200 space & tech professionals build their brands. She has spent 10+ years in communication and marketing in the oil & gas, space, and tech sectors.
Connect with us
WhatsApp Community: https://chat.whatsapp.com/BSbGi9pfylOGlrBUkfDPxO
Website: innovita.ch
LinkedIn: linkedin.com/company/innovita-group