Cover Image for Annual Giving Mastery Series (3-Webinar Intensive) [CFRE-approved]
Cover Image for Annual Giving Mastery Series (3-Webinar Intensive) [CFRE-approved]
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Annual Giving Mastery Series (3-Webinar Intensive) [CFRE-approved]

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About Event

Is your fundraising team struggling to adapt to changing donor expectations? Are your traditional approaches yielding diminishing returns? Do you need practical, innovative strategies that can be implemented immediately?

The Annual Giving Mastery Series brings together three powerful webinars designed to transform your fundraising approach. Led by industry experts Louis and Matthew, this comprehensive program addresses the most pressing challenges facing today's development teams—from creating high-energy giving days to implementing smart segmentation and revolutionizing your phone outreach.

​We're thrilled to announce that our Annual Giving program has been approved for CFRE continuing education credits! This means while you're transforming your fundraising approach, you're also advancing your professional certification journey.

Full participation in the Annual Giving Mastery Series (3-webinars) is applicable for 3 points in Category 1.B – Education of the CFRE International application for initial certification and/or recertification.

SPECIAL OFFER: Register and receive a complimentary 4-week trial of Wize, the AI assistant built specifically for fundraisers. During your trial, you'll experience:

  • Fundraising-Specific Content Creation: Create compelling appeals, thank-yous, and updates that sound authentically like your organization

  • Intelligent Task Management: Never miss another deadline with automated project timelines and prioritization

  • Data-Driven Donor Insights: Identify retention risks and major gift prospects based on actual donor behavior

  • Seamless Team Collaboration: Streamline review processes and keep everyone aligned on messaging

See how Wize helps development professionals reclaim up to 50% of their content creation time for what truly matters: building donor relationships and implementing the strategic approaches you'll learn in the Mastery Series.

This program is ideal for:

✔️ Annual giving teams looking to modernize their fundraising toolkit
✔️ Development leaders focused on increasing donor participation and retention
✔️ Organizations wanting to maximize results across multiple channels
✔️ Teams seeking practical, implementable strategies for immediate impact
✔️ Fundraising professionals ready to move beyond outdated approaches
✔️ Institutions experiencing declining response rates to traditional appeals

Curriculum

The series delivers three focused sessions addressing critical components of modern fundraising:

Push Day: Driving Engagement and Results in 24 Hours
June 25 | 12 PM EST
Master the art of high-energy, concentrated fundraising that rallies your entire community for remarkable one-day results.

Small Tweaks, Big Results: Mastering Segmentation for Fundraising Success
July 23 | 12 PM EST
Discover how strategic donor segmentation can dramatically improve response rates with minimal additional effort.

Evolving the Call Center: Shifting from Cold Calls to Personalized Follow-Ups
August 20 | 12 PM EST
Transform your phone outreach from generic solicitation to relationship-driven engagement that resonates with today's donors.

What You'll Gain

Each 60-minute session includes:
• Expert instruction from fundraising specialists Louis and Matthew
• Practical case studies and actionable real-world examples
• Interactive Q&A addressing your specific organizational challenges
• Downloadable resources and templates to implement immediately

All sessions will be available as recordings, allowing your team to revisit the content and share with colleagues who couldn't attend live.

Package Benefits

When you register for the complete Annual Giving Mastery Series, you'll receive:

Cost Savings: Register for all three webinars at a discounted package rate
Comprehensive Resource Library: Access to all presentation slides, templates, and supplementary materials
Extended Q&A Access: Submit questions to Louis and Matthew for two weeks following each session

​Bonus: CFRE certification is within reach while you elevate your fundraising game! Don’t miss this opportunity to grow professionally and make a lasting impact.

Why This Series Matters Now

Today's fundraising landscape demands fresh approaches. Donor expectations have evolved, traditional methods are losing effectiveness, and development teams need practical solutions they can implement quickly. This series delivers exactly that—actionable strategies that address modern challenges while building on proven fundraising principles.

Don't miss this opportunity to equip your team with the tools, strategies, and insights needed to excel in today's fundraising environment. Register for the complete Annual Giving Mastery Series today!

​Note: Participation in this program may assist you in learning or reviewing concepts covered on the Certified Fund Raising Executive (CFRE) examination as detailed on the Test Content Outline provided by CFRE International. CFRE International does not sponsor or endorse any educational programs and this program was not developed in conjunction with CFRE International.

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