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When you think of e-commerce platforms, most look like a replica of one another. All have the same presentation and use the content alike. But there is one brand in India that created a stand-out platform.

We are, of course, talking about LBB or LittleBlackBook - a brand known for the fantastic blogs and informative content they brought to the internet. Today they are a robust e-com destination that sells highly unique articles. They also look at e-com from a very fresh lens 🛍

The approach LBB takes with content is unlike anyone else. Join 

 in a panel discussion on Decoding Content & Community Creation For Brands & Merchants. Insights from them about the market are sure to spark inspiration for creators and brand-builders.