SG PLG Meetup #8 - How to Build and Scale Consumer Startups
Building a consumer startup that scales to millions of users isn’t just about having a great idea—it’s about building the right product, unlocking scalable growth, and driving monetization.
In this session, Fahad Ahmed, a product and growth leader with a track record of scaling consumer tech startups, will share battle-tested strategies from his journey:
As Head of Product at Pathao, where he built Bangladesh & Nepal’s #1 ride-sharing, food delivery, and logistics platform, raised $50M, and outcompeted Uber.
At Muslim Pro, where he leads growth & subscriptions for a 170M-user faith-based app.
As an early-stage investor at Team Ignite Ventures, where he backs fintech and B2C startups.
You’ll learn:
✅ How to build a consumer product that people actually use and love
✅ How to scale user acquisition using growth loops and retention strategies
✅ How to monetize effectively—what works (and what doesn’t)
✅ Common mistakes that kill consumer startups and how to avoid them
Expect real-world insights, practical takeaways, and no fluff—whether you’re a founder, PM, or growth leader, this session will help you level up. Food and drinks will be at your own expense.
Product Led Growth (PLG) is a community of 80+ product and growth professionals in Singapore.
Growth is a complex challenge, and we believe that bringing together people from Product, Marketing, and Business Growth helps us learn from each other, avoid common pitfalls, and build on each other’s perspectives.
What Makes Our Community Different?
Intimate Gatherings: Every meetup is limited to 25 participants, fostering meaningful conversations.
A Safe Space for Authentic Conversations: We value openness and real talk over surface-level networking.
Cross-Functional Perspectives: Our community brings together product managers, marketers, founders, and business leaders to exchange diverse ideas and experiences.
More Than Just Networking
We always end our events with a casual networking session. But this isn’t one of those awkward, business-card-exchange events. Instead, expect a relaxed and interactive atmosphere where you can build genuine, authentic connections.