Events

Join us for a dynamic webinar hosted by Socialfly's CEO, Courtney Spritzer, and Head of Paid Media, Kylie Castrucci, on Wednesday, November 8th at 1pm EST. Dive into the intricate world of TikTok marketing as our experts unravel the benefits of combining organic and paid strategies for ultimate success. Learn how to leverage these tactics to maximize your brand's visibility, engage with a wider audience, and drive your TikTok growth to new heights.

This session is a must-attend for marketers aiming to capitalize on the TikTok wave!

By registering for this event, you agree to receive communication from Socialfly, including updates about this event and other company and marketing updates. Please contact us directly if you would like to opt out of this correspondence.

The Secret to TikTok Success: Combining Organic and Paid Strategies

Stay on top of the ever-changing digital landscape and immerse yourself in the move towards autonomy in digital advertising. On Wednesday, July 12th at 1pm EST, Socialfly's Head of Paid Media Kylie Castrucci will dive deep into automation as it relates to digital advertising. Learn what it is, why it matters, what it looks like now, and what it could look like in the future. Plus, walk away with a key understanding of how to use automation to your advantage.

The Continued Move Towards Autonomy In Digital Advertising

With 1.5 Billion monthly logged-in users and more than 30 billion daily views globally, YouTube Shorts offers a great opportunity for both brands and creators. On Thursday, June 1st at 3pm EST, YouTube's very own Agency Strategy & Partnerships Manager Mike Benedosso is giving our community an exclusive overview of YouTube Shorts, including key tips and tricks for maximizing the platform's capabilities. 

YouTube Shorts for Brands & Creators

While influencers are notorious engagement drivers for direct to consumer brands, their impact in the B2B space is often overlooked. Through B2B influencer programs, businesses gain access to larger networks, ultimately increasing visibility, building credibility and generating leads. 

On Wednesday, May 10th at 2pm EST, join us for a deep dive into B2B influencer marketing. From the why to the how, our influencer marketing experts will share best practices and key tactics for using influencers to amplify B2B marketing efforts.

Supercharge B2B Marketing With Influencer Tactics

In partnership with Envision Horizons, we're excited to provide brands with the ultimate Amazon Success Formula. To achieve and maintain success on Amazon, three key components are essential: optimizing for organic search engine results (SEO), leveraging advertising opportunities, and bringing in visitors from external resources, such as paid media and influencer marketing. With each piece integrated into a well-rounded strategy, brands will have greater chances at increased visibility and sales growth on Amazon! 

 to our exclusive eBook, “The Amazon Success Formula: Driving External Traffic to Maximize Sales,” featuring insights from 10+ industry experts for establishing your brand as a top Amazon seller!

Please note, by registering for this event, you agree to receive communication from 

, including updates about this event and other company and marketing updates. Please contact us directly if you would like to opt out of this correspondence.

The Amazon Success Formula: Driving External Traffic to Maximize Sales

On Thursday, January 19th at 2pm EST, join us for a rundown of the top digital marketing trends to watch in 2023. From shifts in influencer marketing to more TikTok advertising, we’re calling 2023 the Year of Expansion. Learn how to harness the power of trending tactics and tools to reach your goals in 2023. 

2023 Digital Marketing Trends, Presented by Socialfly

All tactics in a media campaign work together to support full-funnel marketing strategies. Take paid media and influencer marketing, for example. While separate components of an overall marketing strategy, the two can work hand in hand to drive awareness, consideration, conversion and loyalty.

Ahead of the holiday season, expand your knowledge of paid media and influencer marketing to run full-funnel media campaigns. In this webinar, you’ll learn how to: 

By registering for this event, you agree to receive communication from Socialfly, including updates about this event and other company and marketing emails. Please contact us directly if you would like to opt out of this correspondence.

Developing Full-Funnel Paid & Influencer Campaigns

, we're excited to provide a 101 on NFTs, specifically geared towards marketers. We'll cover the basics of NFTs, blockchain and Web 3.0 before diving into the different ways marketers can take full advantage. Join us for creative ideas & execution tips on how to leverage Web 3.0 and NFTs for your marketing strategy. Plus, register for your chance to book a complimentary strategy session with HeyLayer CEO & Co-Founder Alla Koretsky.

About Alla Koretsky, CEO & Co-Founder of 

Alla Koretsky is the co-founder and CEO for 

 - One stop NFT management solution to help brands transition into web3.

, Alla spent over 15 years working as a buyer in luxury fashion, E-commerce, and subscription business startups, bridging gaps between branding, marketing, and product development. Her love for technology led her to discover blockchain in 2019 when she was blown away by how this can solve the issues with supply chain transparency.

Her mission is to make this technology available to the masses and to make sure women continue to grow in representation in this new user-owned internet.

 is a one-stop platform for managing NFT campaigns at scale, focused on making it super simple for brands to transition to Web3. 

’s no-code solution includes free and easy minting (no gas fees!), customized NFT storefronts, Credit Card checkout, and minting APIs for complete white-label integration.

 is a women-led company with a diverse international team committed to creating a more sustainable future and leveraging Web 3.0 to do good in the real-world.

The ABCs of NFTs: A Marketer's Guide to Non-Fungible Tokens

From government regulations to technology changes, the current state of social advertising has put an even greater emphasis on creative, engaging and unique content. On Thursday, May 19th, CEO & Co-Founder Courtney Spritzer will be joined by Director of Paid Media Katie Hodges to share our foolproof formula for Creative That Converts. We'll dive into the latest paid tools, trending features, top-performing ads & best practices for paid social. Whether you're interested in launching your first paid campaign or looking to take your paid social to the next level, this webinar is for you. 

The Science Behind Creative That Converts

Mark your calendars! Our next webinar will tackle all things…. video! With YouTube Shorts, TikTok’s longer videos, Meta's continued focus on Reels, and live capabilities evolving on every platform, video is already looking a whole lot different this year. Join CEO and Co-Founder Courtney Spritzer, along with Directors of Accounts & Strategy, Kristyn Mangiamele and Scott Clark to learn: 

Social-First Video in 2022

We're kicking off the new year with a deep dive into the most important digital marketing trends of 2022. From post-pandemic motivators to key industry players (we’re looking at you, Meta), we’ll share examples, opinions, and of course, expert advice to ensure your brand is staying ahead of the curve. Join our team of trendsetters & tastemakers for an inside look at the hottest digital marketing trends for 2022.

2022 Digital Marketing Trends, Presented by Socialfly

A recent study conducted by REAL Brand Strategy found that Gen X women feel empowered and confident, and associate aging as positive. In this webinar, our group of panelists will elaborate on these findings and demonstrate how brand marketers can best resonate with this audience on social media and beyond. 

Sign up to receive your free copy of the full report! 

How Gen X Women Are Disrupting Stereotypes & Creating Billion Dollar Opportunities for Brands

 monthly active users globally, and more than half of them are women. As TikTok continues to expand available features and spark new trends, we're sharing exclusive insights, learnings and takeaways - all from a woman’s point of view. 

Please note, space for this webinar is limited. Please register for your chance to attend!

How to Reach Women on TikTok

The holidays are right around the corner. Join Socialfly’s CEO + Co-Founder and Head of Influencer Marketing as we discuss tactics, trends and tools for this year’s holiday influencer campaigns. Learn how we've successfully implemented sell-out influencer campaigns during one of the busiest times of the year and leave the discussion with key takeaways and next steps for your own holiday program.

How to Monetize Your Holiday Influencer Campaigns

Join us for a 1-hour live masterclass on all things influencer marketing: how to get started, identifying the right influencers, outreach and negotiation tips, and how to make sure your influencer campaigns are a success for your brand. We'll also dive into the benefits of paid amplification for product sales and lead generation. Influencer-led campaigns that incorporate whitelisting can positively affect all stages of the customer journey and can provide brands with the ability to implement a full-funnel approach to influencer marketing.

Courtney Spritzer and Stephanie Cartin are the powerhouse team behind

, a leading full-service social media and digital marketing agency named to Inc. 5000's list of Fastest Growing Private Companies in the U.S. two years in a row. The duo started the company as a side hustle while working full-time jobs – Spritzer worked in finance at American Express and Cartin worked in sales and marketing at Marriott and Hilton. After months of working nights and weekends, both quit their day jobs to bring their vision to life on May 4, 2012.

Socialfly is a female-founded and led team of digital experts who are setting the new standard for reaching, engaging and converting women audiences on social media. As a non-traditional marketing partner, Socialfly provides brands with social media strategy, platform management, influencer marketing, paid media and creative services. Socialfly’s mission is to empower and enable women to feel genuinely seen, heard and supported by the brands they follow on social media. Founded in 2012, the agency has transformed over 300+ clients’ social strategies and has won several industry awards.

Breann Antokal

Events