Brand purpose workshop

​In today’s fast-paced and competitive market, a strong brand purpose is no longer optional—it’s essential. This workshop is designed for food entrepreneurs ready to differentiate their businesses, build deeper connections with their audience, and drive long-term growth through purposeful branding.

​The session will be hosted by our own Sami Simreen who will share key insights, approaches and frameworks that he’s used back when he was a senior brand strategist at a global agency working with brands like Nike, Rituals and Danone, to name a few. This interactive session will explore why a clear and authentic brand purpose is the foundation of any successful business. Participants will uncover strategies to align their mission, values, and storytelling to create a brand that resonates and stands out in the food industry.

​Whether you’re just starting or looking to reimagine your current approach, this workshop will equip you with actionable insights and tools to craft a purpose-driven brand that inspires loyalty, trust, and impact. Don’t miss out on this opportunity to elevate your business and start making a unique and memorable impression on consumers in an ever growing food industry.