Unlock the Power of RCS with Google in Partnership WebEngage | Mumbai

​Join us for an exclusive workshop in partnership with Google and WebEngage, where we'll dive deep into the world of RCS (Rich Communication Services)—the next big leap in customer engagement.

We would be hosting a bunch of leaders and operators from top Enterprise and digitally native brands from the space of marketing, growth, product and retention to come together for an evening of peer learning and networking.

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• ​What is RCS?

  • ​A powerful evolution of SMS that delivers rich, interactive experiences directly in your customer’s default messaging app.

• ​Benefits of RCS for Brands:

  • ​Create more meaningful interactions with multimedia, read receipts, and branding.

  • ​Improve customer satisfaction with two-way communication.

  • ​Drive higher conversion rates with personalised and dynamic content.

​What to expect:

• ​Google’s Presentation: Learn from the pioneers shaping the future of RCS. Google will walk you through real-world case studies, innovations, and best practices for implementing RCS to boost customer engagement.

• ​WebEngage Session: We'll cover how RCS fits into a multi-channel engagement strategy and demonstrate how you can use it to drive conversions, retention, and personalized customer experiences.

• ​Interactive Q&A: Have all your questions answered by experts from Google and WebEngage.

​Agenda:

• ​9:30 AM onwards : Light Breakfast and Networking

• ​Welcome and Introduction

• ​Google Presentation on RCS

• ​WebEngage Session on RCS and Multi-channel Strategies

• ​Q&A and Networking

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