The Market: Industry Trends & Outdoor Business Strategy
Changes can open the door of opportunity for small businesses that can move quickly and adapt.
In this interactive workshop, we will discuss the trends driving the outdoor industry and strategize on how to turn them into opportunities for your business. The areas will include:
Demographic shifts in the general population and its impact on the outdoor market
Trends in different outdoor activities and participant behavior
Changes in consumer purchasing preferences from product categories to purchasing channels, to better tailor your go-to-market strategies
Regulatory changes and its downstream implications
This workshop is part of a 4-part series hosted by Maine Outdoor Brands and Founded Outdoors to support and connect founders of outdoor industry startups in Maine.