Her Path: Innovating Established Industries

​Join us for an engaging conversation spotlighting three dynamic entrepreneurs redefining success within well-established industries—from wine to brand merchandising. This session will explore how women in entrepreneurship set their businesses apart, navigate challenges, and forge their paths in competitive markets. 

​The discussion will delve into the risks and rewards of entering mature industries, the creative ways these founders secured funding, and their key decisions throughout their entrepreneurial journeys. Attendees will gain valuable insights into what it takes to innovate in spaces already dominated by legacy players.  

​Panelists: 

• ​Macie Mincey – Co-Founder & Head of Brand, MomJuice 

• ​Brittny Roller – Founder, Brand Merch & Openorder  

• ​Mary Laci Motley – Founder and CEO, EATS2SEATS  

• ​Hailey Innocent (Moderator) – MBA Candidate, UNC Kenan-Flagler