Webinar: The Art of Turning Engagement into Profits
Engagement is easy to chase—but harder to convert. In today’s crowded digital landscape, likes, clicks and comments, more often than not, are vanity metrics...unless they tie back to your bottom line. So, how do leading event professionals brands turn that attention into actual revenue?
Join us for an actionable and insight-packed webinar where we’ll break down the art (and science) of turning engagement into profits in order to find out!
May 15, 2025 | 12:00-1:00pm EST
See you there!
Speakers
Alex Reynolds
Co-Founder & CEO, Vendelux
Alex co-founded Vendelux in 2021 and serves as the company’s CEO after working as the general manager of platform solutions at Shutterstock, where he led new business, partner management, strategy, operations and marketing. Previously, he also held leadership roles at YP, Peek.com and Bain & Company.
Dan Curtis
Chief Strategy Officer, emc3
Dan Curtis is the chief strategy officer and partner at emc3, a global events agency renowned for delivering innovative, sustainable experiences for leading brands such as HP, Google and LinkedIn. Having been in the industry more than two decades, Dan has been instrumental in shaping the agency’s bold creative direction and long-term strategy.
Kevin Hubschmann
Strategic Director, Laugh.Events
Kevin Hubschmann is an accomplished event marketing specialist with more than a decade of industry experience spanning roles at Splash (now Cvent), and his current ventures—his corporate events business, Laugh.Events, and event design agency, Jreams.Studio. In 2023, he was recognized as one of BizBash’s Industry Innovators for pioneering work that blends laughter and team engagement. In addition to his event marketing expertise, Kevin is a stand-up comedian and a self-proclaimed comedy nerd.
Sara Beth Raab
Chief Events Officer (CEvO), SB Events Boutique
Sara Beth is a nationally recognized event strategist with over 10 years of experience producing high-impact gatherings—from community events of 3,000+ attendees to corporate tradeshow strategies for international brands and everything in between. She specializes in crafting inclusive, intentional experiences that drive real connection and solve a wide variety of business challenges. Off the clock, she lives on a farm full of horses, goats, and the occasional stubborn chicken—and parents two teenagers who think farms are lame and that she basically just picks pretty tablecloths for a living.
Shannon Thaler
Moderator
Shannon Thaler is a New York-based journalist with experience covering the events industry for Informa's editorial portfolio (BizBash, Connect Meetings, Corporate Event News, Trade Show News Network and MeetingsNet), Vendelux and NMG Network, among others.