Jessica Fisher: Personalization in ABM
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Engage and convert target accounts with personalized gifts that set you apart from the competition. In this session you’ll learn tips and tricks to help you:
- Break Into Account Successfully with a creative and unique approach
- Covert Leads Faster by creating specific sends for specific buyers
- Make strategic sending an easy reality
ABOUT JESSICA
Jessica is Director of Demand Gen at Sendoso with over 10 years of experience leading multiple marketing functions within the B2B sector with a focus in SaaS, Cloud, and Telecom industries.
Sendoso, the leading Sending Platform, helps companies stand out by giving them new ways to engage with customers throughout the buyer’s journey. By integrating digital and physical sending strategies, companies can increase the effectiveness of their existing go-to-market programs and improve their relationships with customers.
Trusted by over 800 companies, Sendoso is an essential part of successful demand generation, account-based, and customer experience programs. Founded in 2016, Sendoso is backed by $152M in venture funding and has a global footprint, with a presence in North America, Europe, and Asia Pacific.
Learn more at sendoso.com.