GamesBeat Engage: The Art of the Reveal

​Join GamesBeat for an intimate evening during Summer Game Fest as we explore how developers, publishers, and platforms can perfect the moment of reveal—navigating global hype cycles, IP challenges, and the growing demand for new monetization strategies.

​We’re honored to welcome gaming industry legend Henk Rogers, co-founder of The Tetris Company, as our featured speaker. In an exclusive fireside chat with GamesBeat’s Dean Takahashi, Henk will share powerful lessons from his journey—shaping one of the most iconic games of all time, navigating global licensing, and building a blueprint for enduring IP success.

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​Presented by Xsolla, this GamesBeat Engage salon also includes a focused discussion on how studios can better monetize the launch moment—turning visibility into revenue through smarter e-commerce strategies.

​Agenda

​4:00 PM – 4:30 PM: Networking

​4:30 PM –4:40 PM: Opening Remarks

​4:40 PM – 5:20 PM: Industry Discussions

​5:20 PM – 6:00 PM: Featured Speaker • Henk Rogers, Co-Founder of The Tetris Company 

​6:00 PM – 7:00 PM: Open Networking