Sandra Velasquez

I am the CEO & Founder of Nopalera. It is my mission to break down barriers, provide access, and inspire others to live boldly.

Posts

Wholesale Checklist
 
​​La Onda is a newsletter by Sandra Velasquez, founder of Nopalera, with actionable insights around brand building and selling. Hi…
two things I wish I would have known
 
La Onda is a newsletter by Sandra Velasquez, founder of Nopalera, with actionable insights around brand building and selling. I felt…
The Six Pillars of building a brand + Can you make money on Amazon?
 
La Onda is a newsletter by Sandra Velasquez, founder of Nopalera, with actionable insights around brand building and selling. Two…
Pride is not an asset. 🎤 Not everyone needs to like your product for it to be successful. + Investing in yourself.
 
​​​​La Onda is a newsletter by Sandra Velasquez, founder of Nopalera, with actionable insights around brand building and selling. I've…
Email Marketing Inspo ⭐
 
​​​La Onda is a newsletter by Sandra Velasquez, founder of Nopalera, with actionable insights around brand building and…
Learning to let go + NDAs + Packaging Suppliers
 
​​La Onda is a newsletter by Sandra Velasquez, founder of Nopalera, with actionable insights around brand building and selling. Hi…
How to Talk To Co-Packers
 
​La Onda is a newsletter by Sandra Velasquez, founder of Nopalera, with actionable insights around brand building, selling, and a recap of…
Fear of Failure, Formulations, Talking to your List + the next masterclass
 
La Onda is a newsletter by Sandra Velasquez, founder of Nopalera, with actionable insights around brand building, selling, and a recap of…
Shipping is expensive + Margin Magic recap + More
 
La Onda is a newsletter by Sandra Velasquez, founder of Nopalera, with actionable insights around brand building, selling, and a recap of…
3PL WAREHOUSES
 
Shipping is expensive. As a product based brand that intends to scale you will go down one of two roads: rent your own warehouse, hire…
What type of business should you be? + Margin Magic Masterclass + Mentor Monday recaps...
 
La Onda is a newsletter by Sandra Velasquez, founder of Nopalera, with actionable insights around brand building, selling, and a recap of…
Building your email list + Outsourcing shipping + Finding a bookkeeper and more...
 
La Onda is a newsletter by Sandra Velasquez, founder of Nopalera, with actionable insights around brand building, selling, and a recap of…
BIPOC WOMEN CPA's & BOOKKEEPERS
 
Failure to have a solid bookkeeping system in place will come back to bite you. If you are launching a product based brand, start now. If…
Trademarking your name. Make decisions for where you want to go, not where you are now.
 
La Onda is a newsletter by Sandra Velasquez, founder of Nopalera, with actionable insights around brand building, selling, and a recap of…
How To Find Manufacturers + Suppliers for Beauty.
 
La Onda is a newsletter by Sandra Velasquez, founder of Nopalera, with actionable insights around brand building, selling, and a recap of…
Marketing, Margins, + COGS. Don't try to sell until you have these both locked down.
 
​La Onda is a newsletter by Sandra Velasquez, founder of Nopalera, with actionable insights around brand building, selling, and a recap of…
How to build a team. Attracting luxe wholesale accounts. Paid ads + more...
 
La Onda is a newsletter by Sandra Velasquez, founder of Nopalera, with actionable insights around brand building, selling, and a recap of…