Market Entry Strategy with Jacques Benkoski

​ We're at capacity for this event. If you are already registered but can join physically, please select that you are not attending so others can join!

​For the first time in NYC, a seminar with Jacques Benkoski about Market Entry Strategies just for Founders Club NY!

​If you can't join us physically in NYC, we will also stream the event via Zoom. Join here: https://lu.ma/yv8ynge8

​Schedule
5:30-6:00 - Gathering
6:00-8:00 - Seminar
8:00-9:00 - Drinks & Ask Me Anything with Jacques

​The seminar is focused on early stage for B2B companies that are starting to enter the market and figure out their sales process. In the new environment, this step is ever more crucial and the need to reach higher revenue goals to enable future rounds has increased dramatically.

​This is a 2-hour dense class format where participants are exposed to a comprehensive and coherent market entry methodology and receive homework to hone in on messaging and sales strategy. Many attendees report tuning or sometimes wholesale changing how they were thinking about their initial go to market. It is also a window into how we think about the expectations for a Series A or Series B company which is especially important in these times where the goal posts have been reset.

​Jacques Benkoski is a General Partner at USVP since 2005. He has since focused on fostering USVP as an active investor in the Israeli market and in the IT markets in the US. He has a deep technical background, was a CEO and ran business functions in several companies including one that went public. He has since been chairman of two companies and on the board of dozens. Jacques currently sits on the boards or has an active role at AirEye, Cato Networks, Informed, Ionix, Human Interest, Hunters, Qnovo and Securithings. Recent acquisitions include Epsagon, Kenna, Medigate, Suppyframe and Zerto.