Running Contests Sales Reps Actually Care About

​Stop me if this has happened to you.

​Your SDRs are behind quota. Digging through the data, you find that total activity across the board is low. Putting 2 and 2 together, you figure bumping those activities will help act as the jolt your team needs to hit goal.

​So you build a contest that incentivizes dials. After all, more calls = more leads, right? And after a week of running that contest...you're still well behind quota. What gives?!

​Well fictional sales leader, I can think of a few things that are fundamentally wrong with that scenario.

​And our onDemand guest, Collin Waldrip, can back me up.

​Collin has run hundreds of sales contests in his career and in that time he's seen it all - the good, the bad, and the ugly. And unfortunately, there is a lot of ugly out there.

​In this onDemand session, we cover what sales leaders need to know before jumping into the world of sales contests - because if you don't, you might end up doing more harm than good.

​We go over what's wrong, what good looks like, and how Collin has used contests to make a positive impact on his team.

​Managers and Leaders will come out of this 30-minute session with best practices and examples of high-performing contest structures, as well as an overview of the right mindset to adopt while running them. 

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