Peer Dialogue: PR for VCs

​Dive into the world of PR and Media and learn when to leverage it for maximum impact (and not just PR for PR’s sake).

​This session will clarify the differences between content marketing and PR, exploring scenarios where PR can be a powerful tool as well as instances when it may not be ideal.

​Gain insights into attracting media attention, how other channels can help grow your profile, crafting compelling pitches, understanding what piques journalists' interest, and the role of press releases.

​Meet our speakers:

​We’re excited to introduce a stellar lineup of experts who bring a wealth of knowledge and experience in PR and media:

​🎙️ Cathy White – Founder & CEO, CEW Communications.
🎙️ Cate Lawrence – Senior Writer, tech.eu.
🎙️ Riddhi Kanetkar – Senior Reporter, Business Insider.