​EDGE Meetup with Mohit Yadav – The Entrepreneur Who Built & Sold Minimalist for ₹2,955 Crore

​We are excited to invite you to an exclusive EDGE Meetup with Mohit Yadav, CEO & Co-founder of Minimalist, the science-backed skincare brand that disrupted the industry with its transparency-first approach. Launched in 2020, Minimalist became a category-defining D2C success story, and in a landmark move, Unilever acquired the brand for ₹2,955 crore, making it one of India's biggest startup acquisitions.

​About Mohit Yadav:
Mohit Yadav is a serial entrepreneur, Chartered Accountant (Gold Medalist), and ex-investment professional who built Minimalist into a ₹500+ crore revenue brand in under four years. Along with his brother and co-founder Rahul Yadav, he introduced a radical shift in the Indian skincare market by prioritizing ingredient transparency and high-performance formulations.

​Before Minimalist, Mohit launched and successfully exited Mangostreet.com, an early e-commerce platform for kids' apparel and footwear. He previously worked at Deloitte and Credit Suisse, gaining deep expertise in finance, operations, and business strategy before transitioning into the startup world.

​Mohit's journey—from Jaipur to leading one of India's most successful D2C exits—exemplifies visionary leadership, brand innovation, and consumer trust. Outside work, he is an avid documentary watcher, biography reader, and passionate biker.

​Event Details:

• ​📅 Date: Monday, 10th March 2025

• ​⏰ Time: 6:30 PM

• ​📍 Location: Ode Restaurant, Gate No. 4, Raheja Altimus, Pandurang Budhkar Marg, opposite Doordarshan Kendra, B Wing, BDD Chawls Worli, Worli, Mumbai [See Location]

​⚠ Limited to 15 Seats | By Invitation Only

​​This event is moderated by Arjun Vaidya, Co-Founder of V3 Ventures, a venture investing fund for Verlinvest and founder of Dr. Vaidya's, India's largest online Ayurveda brand, which was acquired by the RP Sanjiv Goenka Group. Arjun now leads venture investing for Verlinvest in India.

​This is an opportunity to sit down with Mohit in an unfiltered, candid conversation about building and scaling a disruptive D2C brand, exiting to Unilever, and what the future holds for Indian founders.

​Please note: Entry is on a first-come, first-served basis for confirmed applicants.

​Expect a Deep Dive Into:

• ​The Minimalist Playbook – How Mohit built a ₹500+ crore brand by challenging industry norms and prioritizing radical transparency.

• ​The D2C Growth Formula – Key lessons on scaling a profitable, investor-backed brand in an ultra-competitive market.

• ​The Exit to a Giant – The inside story of Minimalist’s ₹2,955 crore acquisition by HUL and what it signals for India’s startup ecosystem.

• ​The Future of Indian Brands – How emerging founders can build global businesses from India and navigate M&A opportunities.

​This is an unfiltered, behind-the-scenes discussion where Mohit will share the real challenges, strategic pivots, and investor insights that shaped his journey. If you're an entrepreneur, investor, or builder in the D2C space, this is an evening you won’t want to miss.

Please Note:

• ​Attendance is by RSVP only and subject to confirmation. Seats are limited and are available on first come first served basis with priority given to Members first.

• ​Food and beverage consumption will be at actual cost and settled directly with the venue.

​About EDGE:
Established in 2017, EDGE is a digital private members community that stands at the intersection of thought leadership and actionable change. Memberships are through recommendations and interview only.

​For queries or to RSVP, please contact: hello@edgecommunity.org

​We look forward to an evening of deep insights and engaging conversation.

​Warm regards,
Team EDGE Community