NYC Happy Hour with Clean Creatives
Join Clean Creatives to meet other people from creative agencies and discuss how we can work together to address the impact of fossil fuel and PR campaigns and use creativity to be a part of climate solutions in NYC.
This month, we’re asking: What makes a story powerful enough to change behavior, and how can we use that power to move our industry away from fossil fuel clients?
We’ve all seen it: a campaign, an idea, a piece of work that actually changed how people think or act. On May 21st at Last Resort, we’ll swap stories that show what effective, values-driven storytelling looks like – from personal moments to professional case studies. Then we’ll explore how we can bring those lessons to help our agency leaders take the Clean Creatives pledge.
First drinks are on us for the first 30 RSVPs.
Special guests:
Barella Roberson is a CPG marketing strategist and consultant with a focus on social and environmental impact. She works at the intersection of branding, corporate citizenship and the circular economy to leave a positive impact on workers, community and the planet. Since obtaining an MBA in Sustainability in 2019, she has pivoted to focus on mission-driven brand positioning and strategy development and accelerating sustainable and ethical commerce. Through her boutique agency, Copy Color and Cause, she helps business leaders center sustainability, equity and positive social change into decision making, advise brands on cultural sensitivities in storytelling and branding efforts, and attract, engage, convert and retain the growing class of conscious consumers.
Jonathan Jacob Moore is a writer and strategist. He’s shaped external, internal, and brand messaging for innovative funds, startups, and nonprofits across software, media, and frontier tech. Jonathan is the Founding Director of Black in Climate, a research venture documenting the experiences and needs of Black people working in climate, environment, and sustainability. He manages content strategy at Rewiring America — the nation's leading residential electrification organization. He also directs programming for Footprints, an incubator combining community climate action with outdoor recreation for adults.
Josh Garrett, co-founder and CEO of Redwood Climate Communications, is on a mission to curb the climate crisis by telling compelling stories about solutions. Josh has 20 years of experience in communications, with 15 of those years devoted to clean energy and climate tech. Previously, he was a VP for the cleantech practice at a midsized PR firm, where he led account teams for influential climate tech companies like Google Nest, Sunrun, and Stem. He holds a Master’s degree in environmental science and policy from Columbia University.
Vincent Sanchez-Gomez is the co-founder and co-CEO of Outside, an impact-driven design and technology studio based in Kathmandu with a globally distributed team. He lives in Brooklyn, NY. Outside helps mission-driven organizations compete with industry giants by offering world-class branding, design, and development services at accessible rates. Beyond his company, Vincent is deeply engaged in exploring how for-profit enterprises can support regenerative economies, shift power through design, and model ethical, impact-centered business practices.
Hosted by:
Micah Kirscher is a strategist at Redwood Climate Communications, where she works with climate tech startups and environmental nonprofits to hone their communications and highlight their climate solutions. She is passionate about using communication and behavioral science to drive climate action, and also volunteers as a regional engagement coordinator for Clean Creatives.
Clean Creatives is a global campaign for PR and ad professionals who want a safe climate future. We are a community of over 2500 strategists, creatives, and industry leaders, and over 1300 agencies who believe that fossil fuel clients threaten our shared future. Learn more about us at www.cleancreatives.org