Find out what's behind the stage on 14 October at 6:30 pm WEST
Radhika Dutt joins Productized to officially launch her new book on 14th October 2021, starting at 6:30 pm. You'll find out what drove Radhika to write her new book "Radical Product Thinking" and why her way of thinking is so inspiring! Join us and get a copy of her book at a special price!
🎁🎁🎁 With the purchase of a ticket, you are entitled to a gift bag with the Radical Product Thinking book firsthand sent directly to your home. Special price and limited offer to the first 20 buyers! Get yours 📖💓
6:30 pm "Why Radical Product Thinking?" presentation by Radhika Dutt
7:30 pm Live Q&A moderated by André Marquet
8:15 pm Special Raffle: 1:1 with Radhika Dutt
About the Book 📕
Iteration rules product development, but it isn’t enough to produce dramatic results. This book champions Radical Product Thinking, a systematic methodology for building visionary, game-changing products.
Methodologies such as Lean and Agile have democratized innovation by teaching us to harness the power of iteration to innovate faster, but our ability to set a clear destination hasn't kept up with the pace. When we iterate without a clear vision or strategy our products become bloated, fragmented, and driven by irrelevant metrics. They catch “product diseases” that are often fatal to true innovation.
In Radical Product Thinking (RPT) product development is led by the vision for the change it’s intended to create. This methodology helps leaders reimagine their problems and align their team to find creative solutions using five elements: Vision, Strategy, Prioritization, Execution, and Culture. R. Dutt guides readers through these elements so they can develop a clear process for achieving their desired change, incorporate it into daily activities, and turn RPT skills into muscle memory.
This book gives organizations a repeatable model for building vision-driven products by helping us systematically translate vision and strategy into everyday actions so our product becomes a vehicle for creating the change we want to see in the world. Dutt shows us that you don’t have to be a natural-born visionary to produce extraordinary results.
About the Author 😊
Radhika Dutt is an entrepreneur and product leader who has participated in four acquisitions as a result of the products she built; two of these were companies she founded. She currently advises organizations from high-tech startups to government agencies on product thinking. She's the author of an upcoming book on Radical Product Thinking that's scheduled for launch in September 2021 with Berrett Koehler - the book gives readers a systematic approach for building successful products that bring about the change we want to see in the world. Radhika graduated from MIT with an SB and M.Eng in Electrical Engineering and speaks nine languages while learning her tenth.