

How Wowzi Cracked Growth: GTM Experiments, Platform Plays & Strategic Partnerships in African SaaS
Most African SaaS founders hit a wall after early traction — scaling to $1M ARR often exposes weak GTM strategies, limited distribution, and poor platform thinking. Without clarity on what growth levers to pull and how to execute them across fragmented markets, momentum stalls fast.
Join Mike Otieno, Co-Founder of Wowzi — one of Africa’s fastest-growing tech platforms — as he shares how they engineered growth through GTM experimentation, platform thinking, and enterprise partnerships across the continent. You’ll walk away with hard-won lessons from building and scaling a B2B2C platform in Africa’s complex landscape.
In this exclusive Smarter SaaS Growth webinar, you’ll uncover actionable insights you can use to:
✅ Run high-leverage GTM experiments without burning resources
✅ Unlock strategic B2B partnerships to scale faster
✅ Adopt platform thinking to expand reach and stickiness
✅ Avoid common pitfalls that stall SaaS growth in Africa