How To Get The Media Interested In Your Animal Story

​Getting your story in the news is tricky, especially so if you're writing about issues that aren't popular, like farmed animal welfare! But there's always another angle to try.

​Join Heidi Røneid, an experienced journalist and animal activist, as she will walk you through how to pitch your story to media outlets to increase the odds of them picking up your story. In particular, you will practice how to change the framing of your story to make it more broadly appealing, without forgetting the animal angle. It's also interactive! You will have a chance to practice these techniques with other advocates and ask Heidi questions you have about your recent campaigns and stories.

​This workshop will be ideal for animal advocates who have been struggling to get their stories in the press. See you in the webinar!