Cover Image for Free Webinar: How to build a demand gen flywheel for a product-led B2B SaaS

Free Webinar: How to build a demand gen flywheel for a product-led B2B SaaS

Hosted by ProductLed & Marc Thomas
 
 
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About Event

It’s launch day. You’ve done your customer research. The idea is validated. People have said that they’re going to pay you. 

And then. 

Crickets. 

Your mom signed up. She said that she loved your product. 

And then you find yourself reaching out to influencers. 

Every tweet you write has a million hashtags. 

Anything you can do to engage your audience and hope they convert.

Sound familiar? 

Well, it doesn’t have to be this way. 

What you need is to build a growth engine for your product-led B2B SaaS. 

Something that’s going to get you trials and freemium signups while you sleep. 

You need a demand gen flywheel.

And the good news is that, there’s a formula that you can follow to crack the back of the task. 

And the better news? 20% of the work will yield 80% of the results. 

In this webinar, Marc Thomas (Head of Growth at leading B2B SaaS Marketing Agency Powered By Search) will walk you through the exact steps that they’ve used to scale B2B SaaS companies’ MRR through demand gen. 

You’ll learn: 

  • How to avoid falling into the most common failure point: bad positioning

  • How to structure your website around demand generation goals 

  • How to leverage SEO and PPC to find best fit users for your B2B SaaS product

This. Will. Be. Exhilarating. 

About Marc

Marc Thomas (@iammarcthomas) is Head of Growth at B2B SaaS marketing agency Powered by Search

Previously, he ran growth at doopoll – a real time polling tool – where he changed the model from a sales-led to a product-led organisation growing organic conversions by over 1000% in 12 months. 
He writes about growth and marketing 2x a month atPositive Human