BEYOND THE BASICS: ENGAGEMENT & COMMUNITY BUILDING
🎯 Who This Workshop Is For:
Entrepreneurs struggling to build engaged communities around their content and expertise 👥
Business owners tired of broadcasting to passive audiences that don't convert into customers 💸
Professionals who want to create meaningful connections and interactions with their audience ⚙️
Content creators ready to transform one-time viewers into loyal brand advocates and community members 🌟
While your competitors are still broadcasting to silent, passive audiences that quickly lose interest, smart business owners are mastering community engagement and audience interaction techniques that build loyal followings and convert viewers into customers. This isn't just about creating content—it's about understanding the relationship-building foundations that separate forgettable broadcasts from unforgettable community experiences in 2025.
⭐️ Our Guest Presenters ⭐️
Lux Narayan
Lux is the founder and CEO of StreamAlive, where he's transforming live sessions into electrifying, interactive experiences through AI-driven engagement tools that go far beyond traditional polls and word clouds. With a passion for building, writing, and making people laugh, Lux brings a unique blend of entrepreneurial expertise and creative energy to audience engagement.
As a former CEO and Co-Founder of Unmetric Inc (acquired by Cision and now part of Platinum Equity), he has deep experience in helping brands connect with their audiences through data-driven insights. Lux is also an accomplished author of the Amazon bestselling book "Name, Place, Animal, Thing," a TED speaker who presented on the main stage in NYC about "Lessons from two-thousand obituaries," and a stand-up comedian who performs at the Comedy Cellar in New York City. https://www.streamalive.com/
Katie Fawkes
Katie is the Director of Marketing at Ecamm Network with over 15 years of proven marketing experience, specializing in helping live streamers, podcasters, and content creators build thriving businesses through video and community engagement. As co-host of The Flow, Ecamm's weekly video podcast, she guides viewers step-by-step through video podcasting strategies, while also co-hosting The VHS Club podcast, which streams live every Thursday and has built a dedicated following around movie reviews.
Katie brings a dynamic approach to community building and believes that authentic engagement is the key to business success, as demonstrated through Ecamm's incredible creator community, the "Ecamm Fam," who actively support and promote each other's content, turning customers into brand ambassadors. https://flow.ecamm.com/
✨ What You'll Master:
📺 Transform Passive Viewers Into Active Community Members Learn proven techniques to encourage audience participation and create interactive experiences that keep viewers engaged throughout your entire broadcast. You'll master the art of asking compelling questions and facilitating discussions that build genuine connections with your audience.
🎤 Handle Live Q&A Sessions Like a Seasoned Professional Develop confidence in managing real-time questions and comments while maintaining your presentation flow and authority. You'll learn strategies for handling difficult questions, managing trolls, and turning challenging moments into opportunities to showcase your expertise.
🎮 Create Irresistible Engagement Visuals Learn how to use tools like StreamAlive to dramatically increase webinar engagement by transforming passive viewers into active participants through visual, interactive experiences. You'll discover how real-time word clouds, maps, and polls capture and maintain attention throughout sessions, creating gamified interactions that improve knowledge retention and session satisfaction while leading to higher completion rates.
🏆 Build an Engaged Community That Markets for You Discover how to cultivate a loyal audience that actively promotes your content and brings new viewers to your broadcasts. You'll learn community-building strategies that turn one-time viewers into brand ambassadors who consistently engage with and share your content.
🚀 Scale Your Live Engagement Strategy for Long-Term Business Growth Develop sustainable systems for consistent community building that fits your business model and lifestyle. You'll create a strategic plan for expanding your audience engagement across multiple platforms while maintaining authentic relationships that drive real business results.