

Breaking Into Product Marketing
Interested in transitioning into product marketing management or looking to level up in this dynamic field? Join us for a FREE panel event where industry experts will share their top insights on breaking into and excelling in product marketing.
In this event, we’ll cover key strategies and practical advice for pursuing a career in product marketing management. Our panelists, seasoned professionals with extensive experience in leading product marketing teams, will discuss the essential steps to success in this role. Topics will include:
📈 How to effectively position a product and market it to the right audience
🚀 Key skills and tools you need to thrive in product marketing
💡 Career progression in product marketing and what to expect at different stages
Meet Our Panelists:
Kevin A. – Former Product Marketing and Product Management Executive at Bill.com with over 20+ years experience in product marketing, corporate strategy and product management. Now, Founder and Executive Coach at Cedar Advisory, Kevin has helped clients land roles at top companies like Google, Meta, Apple, and Tiktok. He specializes in helping leaders excel in PMM and PM roles as well as leadership/career development.
Amy C. – Former Product Marketing Executive at Google and TikTok, and now founder of Dream Plan Do Live Coaching & Consulting. Amy has coached over 30 individuals to help them excel in product marketing roles, leveraging her extensive leadership experience in tech companies. She offers expertise in career development, performance marketing, and DEI leadership.
Siri G. – Product Marketing Manager at Microsoft, who made it through the highly selective ACE Program. Siri is passionate about helping candidates from non-target backgrounds break into tech, offering tailored coaching in product marketing, interview prep, and application strategy.
If you're aspiring to transition into product marketing, don’t miss this opportunity to learn from the best in the field. It’s completely free, but space is limited — RSVP now to secure your spot!
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