The Six Pillars of building a brand + Can you make money on Amazon?
La Onda is a newsletter by Sandra Velasquez, founder of Nopalera, with actionable insights around brand building and selling.
Two newsletters in one week? Dang.
It won't always be this way. Only when it's important.
And this one is:)
Growing up, my father was a homicide detective. Yes, as in solving murder cases.
One of the things he taught me was : Document Everything.
I created The Nopalera podcast because I want to leave a documented trail for my community (you) on what it’s really like to build a company from the ground up — in real time. When you don’t have access to capital —When you are not a former marketing executive—When you are not a beauty industry veteran.
I used to be a musician.
Anyone that has ever taken one of my classes knows that my purpose is to tell you the truth.
So many people have built companies and yet, why is it so challenging for new entrepreneurs to access information on the nitty gritty of the HOW.
Ep 2 of The Nopalera Podcast is out. This is a short but important solo episode on what I believe to be the six pillars of building a brand from the ground up.
LISTEN NOW
Leave me a review on your fave platform!
During the last Margin Magic Masterclass, Amazon came up. I shared my views.
I wanted to leave this important article here for you all to read.
AMAZON HITS SELLERS WITH 5% FEE DUE TO INFLATION
ICYMI
Here is a recap of topics covered in previous posts.
You can always visit my page and scroll down to see all posts.
If you haven't yet read them all, do so. Lots of gems in each post.
How to find suppliers and co-packers in beauty: here
My short list of BIPOC bookkeepers/CPAs: here
Building your email list and outsourcing shipping: here
Trademarking your name: here
Building a team and Paid Ads: here
The next Margin Magic Masterclass is next month!
Learn more and register here: https://lu.ma/lo8mk960