🌮🔔Tacos 4 U
​Hi There,Â
​Do you love Taco Bell? Or just love their marketing?Â
​They are known as one of the best marketers in the country. It’s a mix of their constant food innovation alongside their marketing strategies. When it comes to their products, they launch 17 products every year.
​Fun fact: as part of the onboarding process, when I worked for their marketing arm, I had to try 30 products in one day; but that’s a whole other story for another day!
​I used to lead their digital marketing and had to plan the marketing launches every 3 weeks for these 17 launches. It was 17 years’ worth of marketing experience in just one year! I learned a ton about launching products and I have transitioned these learnings/tools into more cost-effective ways for small businesses with smaller budgets.Â
​If you are around next week, I will be sharing how you can build demand for your business just like Taco Bell does. On 9/29 I will be sharing tips and tricks all around building brand loyalty through fandom and cult followings. It's free to join and feel free to share with clients/friends. Details below:
​Sign up and I hope to see you there!Â
​Best,
​Brooke ShapiroÂ
​Calendar