

"More Than a Genre: The Movement Behind Christian Music's rapid Growth"
More Than a Genre: The Movement Behind Christian Music's Growth
Christian music is experiencing a powerful resurgence—captivating hearts, climbing charts, and influencing culture far beyond the church walls. But this isn’t just about music. It’s a movement. It's also the 4th fastest growing music genre according to Luminate data:
Up 8.9% YOY (2x Industry Average)
45% Millennial & Younger (up 6%)
Growth in Emerging Markets up 60% YOY (10% more than in the US)
Brazil, Mexico, South Africa, the Philippines, India, and Indonesia amoungst fastest growing markets
In this dynamic webinar, we’ll explore how Christian music is growing in reach and relevance—from worship and gospel to contemporary tracks hitting mainstream platforms. We’ll unpack why this matters spiritually, culturally, and commercially, and how it’s shaping the future of both faith and the music industry.
Whether you're a listener, artist, industry professional, or simply curious about the impact of faith-based music in today’s world—this session is for you.
Featured Speaker: O’Neil Dennis
Founder & CEO of AStepFWD and the UK Christian Charts, O’Neil Dennis (often known simply as Dennis) is a creative visionary and pioneering force in the UK’s Christian music scene. Since becoming a Christian in 2013, Dennis has dedicated his life to empowering others with excellence, passion, and purpose. His work has helped spotlight thousands of Christian and Gospel artists across genres, and his platform now supports a vibrant, genre-inclusive movement through initiatives like the StepFWD Awards and the UK Christian Charts. With collaborations spanning Kirk Franklin to Sinach, Dennis brings unmatched insight and inspiration to this conversation.