Why Elevate your Talent Acquisition through Employer Branding?

​In our upcoming Thought Leaders Spotlight, I'm excited to host Mercy Chigoma, a seasoned talent acquisition specialist now leading the charge at Zutari, a renowned engineering consulting firm. Mercy's expertise spans building recruiter capability, talent acquisition analytics, recruitment marketing, and enhancing recruitment process efficiencies across Greater Africa, the Middle East, and South Africa. With a background in both agency and in-house settings across AME, Australia, and Europe, her comprehensive approach drives organisational success and sets the benchmark in our industry.

​Yet, it's surprising how Talent Acquisition still undervalues Employer Branding and Recruitment Marketing. This oversight is what Mercy and I aim to explore. We're set to discuss the significant advantage that Mercy has gained with integrating these universal practices and how professionals in Talent Acquisition can enjoy success in being more intentional with including them in their recruiter stack. Join us for a session that promises to be enlightening, encouraging TA professionals to rethink their approach and embrace the full potential of employer branding and marketing in attracting and retaining top talent.

Come hear how you can cultivate your brand to connect your people.