LA #TechWeek - A Brand New World: How AI is Reshaping Marketing For Tech

​Note: In Person Event (this is not virtual)

​As part of the prestigious LA #TechWeek, we're thrilled to present a panel delving deep into the transformative power of AI in marketing and communications, especially for technology companies.

​Join this distinguished panel of MarComms leaders at the cutting edge of using AI to forge stronger brands, achieve more with less, and accelerate market share. This panel is essential for anyone involved in marketing and communications within any industry, especially tech, from startup founders and marketing executives to business leaders and agency consultants. This event is a part of #TechWeek - a week of events hosted by VCs and startups to bring together the tech ecosystem.

​4 - 4:30 PM: Check in & Networking (PHOTO ID REQUIRED)

​4:30 - 5:15 PM: Panel Discussion

​5:15 - 5:30 PM: Audience Q&A & Wrap Up

​It's not just a discussion; it's a roadmap for navigating the seismic shifts AI is bringing to marketing strategies and go-to-market teams.

• ​Panel Moderator:

• ​Adrianna Hosford, Chief Communications Officer & Head of Marketing, Artera

• ​Panelists: 

  • ​Melissa Kinch, President, Consultancy, Ketchum

  • ​Angie Hottinger, Direct of Product Marketing, JasperAI

  • ​Lacey Miller, Head of Growth Marketing, Perigon

  • ​Jeff Davidoff, Chief Marketing Officer, InfluenceAI

​Key Discussion Points:

​AI Revolution in MarComs: Understanding how AI is reshaping content creation, customer engagement, and personalized marketing strategies.

​Efficiency & Innovation: How AI enables teams to do more with less, optimizing resources while fostering innovation and creativity in campaigns.

​Market Share Acceleration: Strategies for utilizing AI to gain a competitive edge, increase market share, and stay ahead in the tech industry.

​Navigating the Transition: Preparing go-to-market teams for the integration of AI tools and technologies, ensuring smooth adoption and maximized impact.

​Hosted by: Artera and Ketchum

​*FREE PARKING at Chiat Day / TBWA Lot. PHOTO ID REQUIRED.