How to implement ONE discovery tactic to drive revenue growth (and make your job easier)
ABOUT THE EVENT
You don’t know what your customers don’t tell you, but are you asking the right questions? In customer success, we might have a lot of touch points with our customers–monthly check-ins, quarterly reviews, etc.–but these touch points don’t always feel like the right time to have a discovery-led conversation with your customers. If we uncovered how customers truly felt and what they wanted, we could speed up how quickly they achieve their goals, increase transparency and drive revenue. Join us to learn how to implement this ONE game-changing discovery strategy!
MEET YOUR SPEAKERS
Bob London
Bob London teaches B2B customer success, account management and sales teams how to have more strategic, revealing customer conversations that drive transparency, insights and revenue.
Over the course of conducting more than 2,600 customer discovery conversations with B2B decision-makers, Bob developed a series of bold, disruptive questions and deep listening techniques - called Radically Authentic Discovery - that get customers and prospects to open up about what’s important TO THEM.
Bob was named a 2022 Top 25 Customer Success Influencer by SuccessCoaching. He is also an Entrepreneur in Residence at the University of Maryland’s Dingman Center for Entrepreneurship; a board member of Mindshare, one of the country’s leading organizations for tech CEOs and founders; and an active member of Gain Grow Retain, a leading customer success community. Bob's clients have been honored more than 30 times on Inc. Magazine's list of 5000 Fastest-Growing Private US companies.
Diana De Jesus
Diana is a first-gen Latina from Queens, NY. She began her career in tech eight years ago at a European tech startup where she built their customer experience team.
She then pursued her passion for customer retention and transitioned to the Customer Success field. She was awarded Top Customer Success Strategist in 2020, Top 25 Customer Success Influencer in 2021, and judged the awards in 2022. To amplify the importance of Customer Success, she transitioned to Marketing and worked as a Customer Marketing Manager at Catalyst, a Customer Success platform.
Now she works with B2B companies to help them turn their customer insights into lead-generating content 💰she hosts events, writes blogs and studies, and helps teams implement systems that unlock revenue growth.
In addition to working with companies, Diana founded The Customer Success Project, a community that has helped hundreds of people land CS jobs through her content and services.
