Building a Community Whilst in Stealth
How do you build momentum for something you can’t even talk about?
In this tactical webinar, Steve Giguere pulls back the curtain on how to build the foundations for a thriving community without revealing what you’re building - until launch day. While most stealth startups go radio silent, Steve used his personal LinkedIn, storytelling, and subtle strategy to attract future users, collaborators, and hype before a single product detail was public.
You’ll learn how to:
Grow a personal brand that becomes your launchpad
Seed curiosity with content that hints without revealing
Create teasers without naming your product
Build a stealth email list and convert it into demand
Be ready to flip your community into your customer base on launch day
If you’re currently in stealth or plan to be, you’ll leave with a playbook for building trust, buzz, and community while staying strategically silent.