


Community, but how?
How do you make community building an effective growth strategy?
Two of London’s most beloved brands, tldraw and granola, are sharing what they’ve learned about building for people.
We’re bringing together two powerhouses — Steve Ruiz (TLDraw) and Shre Shrestha (Granola) — to learn how to build brands people want to hang around, and make products feel like scenes, not just tools.
Take some notes with granola, tldraw your thoughts out, and have some drinks and nibbles.
Limited spots available.
About IDEALondon
This event is held at IDEALondon – an innovation space powered by UCL Engineering and managed by WilbeLAB. We’re home to founders and operators building across tech, science, and health. Learn more about our community, event space, and memberships.