GTM + AI: Selling in the AI Era
GTM + AI: Selling in the AI Era
About The Event
The AI revolution is reshaping how we build, sell, and scale software products. Join us for an evening with some of the Bay Area's top GTM operators from OpenAI, Windsurf, Decagon, Harvey, and other breakouts who are on the front lines of selling AI-powered solutions.
Some questions we'll tackle:
How is selling AI different from traditional SaaS?
What are the biggest advantages and challenges in the AI GTM space?
Which tools and tactics are actually moving the needle?
What outbound strategies are working in this evolving landscape?
For those looking for their next opp, how should they go about choosing the right one?
Expect honest conversations about what's working, what isn't, and where the market is headed next.
Event Details & Schedule
Date: Tuesday, June 24, 2025
Time: 5:30 PM - 8:00 PM PST
Location: (shown once approved)
5:30 - 6:00 PM | Open doors & networking reception
6:00 - 6:45 PM | Panel discussion
6:45 - 8:00 PM | Drinks & general networking
Moderator
Julian Sheinbaum | Co-Founder @ GTMBA
Julian is the Co-Founder of GTMBA and works on strategic accounts at Windsurf, the AI code editor. He's a career switcher who started in banking at JPMorgan and switched into tech and enterprise sales across early (Metronome) and growth stage (Branch/Windsurf) companies.
Featured Speakers
Fay Hernandez | Enterprise GTM @ Harvey
Fay is part of the enterprise GTM team at Harvey, the legal AI platform, where she partners with the world’s largest law firms and in-house legal departments. She brings over a decade of technology sales experience, previously in data and product analytics (Amplitude & Pendo).
Sam Miraglia | Strategic GTM @ Windsurf
Startup junkie with more than a decades experience building and paving the enterprise sales motion at notable growth companies such as Snowflake, Kong, Pinecone and now Windsurf. Having been early in each respective company he has a perspective on how to both build and execute the sales motion across multiple technical domains.
Nick Ruggieri | Enterprise GTM @ Decagon
Nick is on the enterprise sales team @ Decagon. Currently partners with the largest consumer brands to improve their customer experience with AI. He brings 12 years selling, 9 in SaaS, he’s 7x President club member, been a part of 2 successful start-up exits.
Ann Bisordi | Enterprise GTM @ OpenAI
Ann is on the GTM team at OpenAI, focusing on bringing AI solutions to Large Enterprises. She has over a decade of experience in enterprise sales, both as an individual contributor and in leadership at high-growth startups and established enterprises. Ann is passionate about ensuring her customers’ success and driving innovation through cutting-edge technology.
Why Attend
Whether you're scaling an early-stage startup or leading GTM at an established company, this event brings together practitioners who understand the unique challenges of selling in the AI era. Come for the insights, stay for the connections with like-minded operators (and drinks).
Private, invite-only event - limited spots available to keep discussions focused and networking meaningful.
Organized By
GTMBA - The community for early & growth stage GTM operators (www.gtmba.ai)
Hosted & Sponsored By
Sensei - The IDE for vibe selling
Sigma Computing - The cloud analytics platform built for the modern data stack
VibeScaling - GTM advisory & recruiting firm helping to place founding GTM talent
Questions? Contact the organizing team for more details.
This event is designed for GTM professionals and sales leaders. The thoughts, comments, and views said by panelists reflect their own stances and not those of their company. By signing up for or attending this event, you consent to being photographed and/or videotaped and grant permission for the use of your likeness in any media related to this event.