Brand First or Product First? Finding Your Real Competitive Edge [FREE via Zoom]

​Good products attract buyers. Great brands keep them coming back.
Should you spend more on R&D or brand storytelling? Is your edge the formula, the price, or the experience?

In this session, we help you diagnose where your true strength lies—so you can build a smarter strategy that boosts loyalty, pricing power, and long-term differentiation.

🔍 Topics We’ll Cover:
🔹 Product-market fit vs. brand-market fit: which comes first?
🔹 Positioning your edge: product quality, lifestyle story, or emotional value
🔹 When to invest in branding vs. improving your product
🔹 Standing out without resorting to discounts

🎯 Who Should Attend and Why:
This talk is for founders whose product works but are unsure how to compete long-term. If you’re stuck between improving your product or boosting your brand presence—this talk gives you the clarity and direction to move forward.

About Guita Gopalan:
Guita helps brands uncover their unique advantage and scale with strategic clarity.

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About Agyle Brands:
Agyle is a growth engine for ecommerce and lifestyle brands across Southeast Asia, focused on branding, fulfillment, and scaling systems.